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Cold Email Templates for Shopify Stores [10 Scripts + Personalization Guide]
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We tested 14 detection methods on known dropshipping stores. Here's what actually works, what doesn't, and why the dropship/brand line is blurrier than you think.

TL;DR: You can't tell for sure if a Shopify store dropships. Apps like DSers and CJDropshipping run behind the scenes - they leave no trace on the website. But you can spot clues: tracking apps (Parcel Panel, 17TRACK), imported reviews (Ali Reviews), and "urgency" popups. We tested 14 detection methods on real stores. The surprising finding? Successful dropshippers look exactly like regular brands. Check any store's apps and theme with our Shopify store database or the free Store Inspector extension.
So you want to know if a Shopify store is dropshipping. Maybe you're checking out a potential supplier. Maybe you're researching competitors. Or maybe you're an agency trying to find stores that need help.
We tested detection methods on dozens of stores. The result? You can't reliably detect the main dropshipping apps. But there are clues that hint at dropshipping - and looking for them shows how dropshippers evolve into brands over time.
This guide covers what works, what doesn't, and why the distinction often matters less than you'd think.
The main dropshipping apps - DSers, CJDropshipping, Spocket, AutoDS, Zendrop - can't be detected from the storefront. At all.
Why not? These apps only work in the background. They handle orders, connect to suppliers, and sync inventory. But they don't add anything visible to the store's website - no scripts, no tracking codes, nothing you can see.
| Dropshipping App | What It Does | Frontend Detection |
|---|---|---|
| DSers | AliExpress order automation | ❌ Impossible |
| CJDropshipping | Product sourcing + fulfillment | ❌ Impossible |
| Spocket | US/EU supplier marketplace | ❌ Impossible |
| AutoDS | Automated dropshipping | ❌ Impossible |
| Zendrop | Private label dropshipping | ❌ Impossible |
We tested this by scanning dozens of known dropshipping stores. These apps don't show up anywhere - not in the code, not in the scripts, nowhere.
What does this mean? If someone claims their tool can detect "DSers" or "CJDropshipping," they're either wrong or detecting something else (like tracking apps that dropshippers also use).
Why it works this way: Shopify apps can run entirely in the store's admin panel without touching the public website. Fulfillment apps are built this way on purpose - they don't need to load anything on the customer-facing site.
The good news? While the main dropshipping apps are invisible, stores that dropship often use other apps that you can detect. Think of these as clues rather than proof.
Dropshippers have a problem: their packages ship from China with weird carrier names like "Yanwen" or "4PX." Customers get confused. Tracking apps solve this by:
| App | How We Detect It | Why Dropshippers Love It |
|---|---|---|
| Parcel Panel | Script on page | Most popular. Has a "hide origin" feature built in. |
| 17TRACK | Iframe on tracking page | Tracks 2,000+ carriers, including China Post |
| TrackingMore | Script on page | Combines tracking from multiple carriers |
| AfterShip | Script on page | Enterprise-level tracking (legit brands use this too) |
One catch: Not every store with these apps is dropshipping. Real brands that manufacture overseas use tracking apps too. These are clues, not proof. The more clues you find together, the more likely dropshipping is involved.
Dropshippers face another problem: they've never touched the products they sell, so they have no real customer reviews. The workaround? Import reviews from AliExpress or Amazon.
| App | What It Does | How We Detect It |
|---|---|---|
| Ali Reviews | Pulls reviews from AliExpress | Script on page |
| Ryviu | Imports reviews from marketplaces | Script on page |
| Opinew | Imports Amazon/AliExpress reviews | Script on page |
Finding these apps is a decent clue. They exist specifically for stores without real reviews - which usually means dropshipping.
Some apps are marketed directly to the dropshipping community:
| App | What It Does | How We Detect It |
|---|---|---|
| Vitals | 40+ tools in one (reviews, upsells, currency converter) | Script on page |
| Debutify | Theme + apps bundle made for dropshippers | Script on page |
These apps openly target dropshippers. If you find them, it's a strong clue.
You've seen these: "John from Texas just bought this!" or "Only 3 left in stock!"
| App | What It Does | As a Clue |
|---|---|---|
| Fomo | Shows recent purchases | Weak |
| Nudgify | Social proof popups | Weak |
| Sales Pop Master | Purchase notifications | Weak |
| Proof | Shows visitor activity | Weak |
Lots of stores use these - not just dropshippers. On their own, they don't mean much. But combined with other clues, they add up.
We ran our detection methods on stores that dropshipping communities often mention as examples. The results surprised us.
We scanned stores that come up all the time in dropshipping forums and YouTube videos:
| Store | Apps Detected | Theme | Shopify Plus | Lead Score |
|---|---|---|---|---|
| meowingtons.com | Stamped.io, Klaviyo, Mailchimp, Shop Pay, Back in Stock | Expanse (paid) | ✅ Yes | 95/100 |
| venettodesign.com | Judge.me, Klaviyo | Prestige (paid) | ✅ Yes | 90/100 |
| notebooktherapy.com | Similar premium stack | Paid theme | ✅ Yes | 85+/100 |
The pattern: These "dropshipping" stores look exactly like real brands. They use Klaviyo (premium email - costs $20k+/year at scale), paid themes ($180-400), and Shopify Plus ($2,000+/month). Nothing screams "dropshipper."
| Store | Parcel Panel | 17TRACK | AfterShip | Other Clues |
|---|---|---|---|---|
| skyhighprints.myshopify.com | ✅ Found | - | - | Small store, no premium apps |
| venettodesign.com | - | ✅ (on /pages/tracking) | - | Premium stack hides origins |
Takeaway: Tracking apps are detectable, but they often only show up on the tracking page (like /pages/tracking). Scanning just the homepage won't catch them all.
| Store | Ali Reviews | Ryviu | Real Reviews |
|---|---|---|---|
| ali-reviews-demo.myshopify.com | ✅ Found | - | - |
| Most "successful" dropship stores | - | - | ✅ Switched to Judge.me/Yotpo |
The catch: We can detect imported review apps. But successful stores often switch to legit review apps like Judge.me or Yotpo as they grow.
Our biggest finding? Dropshipping isn't black and white. It's a sliding scale.
Pure Dropship ←————————————————————————→ Real Brand
AliExpress reseller → Private label → Own manufacturing
Generic products → Curated catalog → Original products
Imported reviews → Real reviews → Strong social proof
Free theme → Paid theme → Custom theme
Basic email → Klaviyo → Full marketing stack
Stores that start as dropshippers either fail or evolve. The successful ones:
By the time a dropshipping store gets "successful enough" to be interesting, it usually looks just like a regular brand.
| Store Stage | What You'll Find | Chance of False Positive |
|---|---|---|
| Pure dropshipper | Multiple clues (tracking apps, imported reviews) | Low |
| Growing dropshipper | Some clues, mixed tech stack | Medium |
| Mature "dropship" brand | Looks like any brand | High |
| Never dropshipped | No dropship clues | N/A |
The stores that are easiest to identify as dropshippers are also the least successful ones. The winners? They're almost impossible to tell apart from real brands.
Just as useful as spotting dropshippers is knowing what clues suggest a store isn't dropshipping.
| If You See This... | Why It Suggests Real Brand |
|---|---|
| Subscription apps (ReCharge, Skio, Smartrr) | Dropshippers rarely do subscriptions - you need real inventory |
| Loyalty programs (Smile.io, LoyaltyLion) | Shows long-term customer investment |
| Advanced analytics (Triple Whale, Northbeam, Elevar) | Expensive tools for serious operators |
| Premium email (Klaviyo, Attentive, Iterable) | Big monthly investment |
| Personalization (Dynamic Yield, Nosto) | Enterprise-level customization |
| Look For... | Where to Check |
|---|---|
| Real physical address | About page, contact page, privacy policy |
| Warehouse photos | Social media, about page |
| Team member photos | About page, LinkedIn |
| Original product photography | Consistent style, lifestyle shots |
| Custom packaging | Social media, unboxing videos on YouTube |
| If You Notice... | It Probably Means... |
|---|---|
| Consistent product photography | They're not using supplier photos |
| Original product descriptions | Not copied from AliExpress |
| Product videos | They invested in real content |
| Size guides with actual measurements | They actually handle the products |
| Custom bundles | They control their inventory |
A simple workflow to check if a store might be dropshipping:
Look up the store in our Shopify store database or use the free Store Inspector extension. Look for:
Try visiting these URLs on the store:
[store-url]/pages/tracking[store-url]/pages/track-your-order[store-url]/apps/parcelpanel[store-url]/apps/trackingmoreIf one of these pages exists and shows Parcel Panel, 17TRACK, or similar - that's a clue (but not proof).
| If You're... | Why You'd Want to Know |
|---|---|
| Evaluating a supplier | Is this "brand" just reselling AliExpress products? |
| Researching competitors | What's their actual cost structure? |
| Doing acquisition due diligence | Do they really have inventory? |
| Vetting a partnership | How sophisticated is their operation? |
| If You're... | Why It's Irrelevant |
|---|---|
| Buying as a customer | Product quality matters, not how they ship it |
| An agency looking for leads | Tech stack gaps matter more than business model |
| Doing marketing research | What works is what matters, not their fulfillment setup |
If you're an agency looking for leads, focus on tech stack gaps - not whether someone is dropshipping. A store missing email marketing is an opportunity no matter how they fulfill orders. Check out our guide on how to qualify Shopify leads for more on this.
We tested 14 detection methods on dozens of stores. Five things stood out:
You can't detect the main dropshipping apps. DSers, CJDropshipping, Spocket - they're all invisible from the outside.
You CAN detect related apps. Tracking apps, imported reviews, and all-in-one suites show up on the site.
Successful dropshippers look like real brands. They evolve fast - and the good ones are hard to spot.
It's a spectrum, not yes or no. Most stores fall somewhere in between.
Tech stack matters more than labels. Focus on what apps they use, not what to call their business.
For most purposes, knowing exactly how a store fulfills orders matters less than understanding their tech setup, marketing investment, and customer experience.
Ready to investigate? Search any store in our Shopify store database to see their apps, theme, and traffic tier. Or install the free Store Inspector extension to analyze stores as you browse.
Can you tell if a Shopify store is dropshipping?
Not for sure. The main dropshipping apps (DSers, CJDropshipping, Spocket) run in the background and leave no trace on the website. You can spot related clues like tracking apps (Parcel Panel, 17TRACK) and imported reviews (Ali Reviews) - but those aren't proof.
What apps do dropshippers use?
For fulfillment: DSers, CJDropshipping, Spocket, AutoDS, Zendrop (none of these are detectable). For tracking: Parcel Panel, 17TRACK, AfterShip. For reviews: Ali Reviews, Ryviu. For marketing: Vitals, Debutify. Successful dropshippers often use the same apps as real brands - Klaviyo, Judge.me, paid themes.
Is dropshipping bad?
Not necessarily. It's just a way to fulfill orders, not a measure of quality. Many real businesses started as dropshippers before making their own products. What matters is the customer experience - product quality, shipping speed, and customer service.
How do I know if a product is from AliExpress?
Do a reverse image search on the product photos. Search the product name on AliExpress. Check if the same product shows up on other "different" stores. Look for inconsistent photo styles or backgrounds - that usually means they're using supplier photos.
What percentage of Shopify stores are dropshipping?
Estimates range from 10-30%, but nobody really knows. Since dropshipping apps can't be detected, accurate data doesn't exist. The percentage is probably higher for new stores and lower for established ones - most dropshippers either fail or grow into real brands.
Can agencies tell if leads are dropshippers?
You can make educated guesses using the clues in this guide. But honestly, it often doesn't matter. A store missing email marketing is an opportunity whether they dropship or not. Focus on tech stack gaps, not business model labels.
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