Klaviyo pricing: Free up to 250 contacts, then from $20/mo. Many Shopify apps offer free trials or free tiers to get started, with paid plans unlocking advanced features and higher usage limits.

What big brands use Klaviyo?

Klaviyo is used by 15,400+ Shopify stores, including major brands across fashion and more. The app has particularly strong adoption in the fashion vertical with 62% market share among top stores.

How do I detect if a store uses Klaviyo?

The easiest way to detect if any Shopify store uses Klaviyo is with the free Store Inspector Chrome extension. Just visit the store and click the extension icon to instantly see their complete tech stack including apps, theme, and tracking pixels.

Klaviyo

The #1 email & SMS platform for Shopify stores

Category: Email & SMS Marketing•Detected on: 15,400+ Stores•Market Share: 62% in Fashion

View on Shopify App Store

Top Brands using Klaviyo

View all stores →

FashionNova

🇺🇸fashionnova.com

FashionNova is a mega-brand fast-fashion retailer with 10,000+ products and 5M-20M monthly visitors. Their fully custom Shopify theme includes built-in integrations for reviews, personalization, and support - showcasing enterprise-level optimization with Klaviyo for email marketing and GTM for multi-platform ad tracking.

12M Visits

Kylie Cosmetics

🇺🇸kyliecosmetics.com

Kylie Cosmetics is a celebrity beauty empire with 7,520 products and 20M+ monthly visitors. Founded by Kylie Jenner, their fully custom Shopify theme showcases enterprise-level optimization with Klaviyo and Attentive for email/SMS marketing, Nosto for AI personalization, and multi-platform ad tracking via GTM across Meta, TikTok, and Snapchat.

20M Visits

Jeffree Star Cosmetics

🇺🇸jeffreestarcosmetics.com

Jeffree Star Cosmetics is an influencer-founded beauty brand with 280 products and peak traffic of 3M monthly visitors. Their fully custom Shopify theme features Klaviyo for email marketing, Gorgias for support, Rebuy for AI-powered upsells, and multi-platform advertising via Meta and Google Ads.

3M Visits

Commonly Paired With

Dynamic Yield

Personalization

45%

Intercom

Support

38%

Klaviyo Insights

Usage statistics across 15,400+ stores

Updated Nov 2025

Install Growth (6 months)

Jun

Jul

Aug

Sep

Oct

Nov

+22%growth in 6 months

Most Popular In

Fashion

62%

Key Features

Email marketing automationSMS marketing campaignsAbandoned cart recoveryCustomer segmentationA/B testingForms and popupsPredictive analyticsFacebook ads integration

About Klaviyo

Klaviyo is the leading email and SMS marketing platform for ecommerce brands. It powers sophisticated automation flows including abandoned cart recovery, welcome series, post-purchase sequences, and win-back campaigns. With deep Shopify integration, Klaviyo enables hyper-personalized messaging based on purchase history, browse behavior, and customer segments.

Pricing: Free up to 250 contacts, then from $20/mo

View on App Store

Frequently Asked Questions

Common questions about Klaviyo

Free Chrome Extension

Detect Klaviyo on Any Store

Install Store Inspector to instantly reveal whether any Shopify store uses Klaviyo and 100+ other apps.

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