Top Beauty Shopify Stores

The Beachwaver Co is a professional-grade hair styling brand offering rotating curling irons and hair care products. With 5M-20M monthly visitors and 944k Instagram followers, they leverage Shopify Plus with enterprise tools including Klaviyo for email marketing, Attentive for SMS, and Stamped.io for reviews. Their tech stack features Meta Pixel, TikTok Pixel, and Google Analytics 4 for comprehensive tracking.

Billy J is a popular Australian fashion retailer offering a curated collection of dresses, tops, and accessories for women, attracting 1M-5M monthly visitors. Built on Shopify Plus, Billy J leverages Yotpo Reviews, Klaviyo for email marketing, and comprehensive tracking via Google Analytics 4, Google Ads, and Meta Pixel for data-driven growth.

Manc is a premium men's grooming brand offering beard care, skincare, and hair styling essentials. With 5M-20M monthly visitors and a massive Instagram following of 32M, Manc leverages Shopify Plus and Shop Pay for a seamless customer experience. Their robust tracking setup includes Google Analytics 4, Google Tag Manager, Hotjar, and LinkedIn Insight for data-driven optimization.

about-face is a high-performance, vegan, and clean beauty brand founded by Halsey. The Shopify store utilizes a robust tech stack including Klaviyo for email marketing and Rebuy for AI-powered personalization. It attracts an estimated 750k monthly visitors and leverages a strong social media presence of over 600k followers.

Juvia's Place is a leading beauty brand renowned for its vibrant eyeshadow palettes and inclusive makeup range catering to diverse skin tones. With 1M-5M monthly visitors and a strong social media presence of 3M+ Instagram followers, Juvia's Place leverages Shopify Plus and utilizes key apps like Klaviyo, Attentive, and Afterpay to enhance customer experience and drive growth. Their robust tracking setup includes Meta Pixel, TikTok Pixel, and Google Analytics.

Jade Holland Cooper is a British luxury fashion brand specializing in tweed jackets, dresses, and tailored outerwear for women. With 1M-5M monthly visitors and 588k Instagram followers, the brand leverages Shopify Plus with enterprise-level tech including Yotpo Reviews, Klaviyo, Attentive, and multi-platform tracking via TikTok Pixel, Google Analytics 4, and Hotjar.

Faherty Brand is a fashion retailer with an estimated 750k monthly visitors. The store uses a custom Impact theme and a robust tech stack including Yotpo for reviews and loyalty, Klaviyo for email marketing, and 7 tracking pixels for advanced analytics.

Lovevery is a Shopify store with an estimated 3M monthly visitors, using Yotpo Reviews, Klaviyo, and Zendesk Chat. Its tech stack includes Google Analytics 4, Google Tag Manager, and Microsoft Ads for robust tracking and engagement.

Lalo is a direct-to-consumer brand selling modern baby and toddler gear, attracting an estimated 750k monthly visitors. The store utilizes a robust marketing stack including Klaviyo, Yotpo, and Postscript, all managed via Google Tag Manager.

Harper Wilde is a direct-to-consumer lingerie brand offering comfortable everyday bras and underwear. The store attracts an estimated 750k monthly visitors and utilizes a robust tech stack including Klaviyo for email marketing, Rebuy for AI-powered personalization, and Yotpo for loyalty programs.

Kylie Cosmetics is a celebrity beauty empire with 7,520 products and 20M+ monthly visitors. Founded by Kylie Jenner, their fully custom Shopify theme showcases enterprise-level optimization with Klaviyo and Attentive for email/SMS marketing, Nosto for AI personalization, and multi-platform ad tracking via GTM across Meta, TikTok, and Snapchat.

Show Me Your Mumu is a Los Angeles-based fashion brand for women's clothing and bridesmaids, attracting an estimated 750k monthly visitors. The store uses a robust tech stack including Yotpo, Klaviyo, and Nosto, with 7 tracking pixels for advanced marketing.

Kinship is a natural, cruelty-free skincare brand for sensitive skin, attracting an estimated 350k monthly visitors. The store uses a custom theme and a robust tech stack including Klaviyo for email marketing and Stamped.io for reviews.

LSKD is an Australian activewear brand with an estimated 3M monthly visitors. The store uses the Impulse paid theme and integrates key apps like Yotpo Reviews, Klaviyo, and Gorgias Chat for customer engagement and support.

MAPerformance is a leading online retailer specializing in BMW performance parts and accessories, catering to both DIY enthusiasts and professional tuners. With 1M-5M monthly visitors and a strong social media presence (162k+ Instagram followers), MAPerformance leverages a robust Shopify Plus platform. Their tech stack includes Yotpo & Judge.me for reviews, Klaviyo for email marketing, and comprehensive tracking via Google Analytics 4, Meta Pixel, and more.

Princess Polly is a fast-fashion brand targeting Gen Z, attracting an estimated 10M monthly visitors. The store utilizes a robust enterprise tech stack featuring Nosto for personalization, Yotpo for reviews, and a full suite of conversion apps.

Mi-One Brands is a leading retailer of compact, refillable personal vaporizers and accessories, attracting 1M-5M monthly visitors. Built on Shopify Plus, their store leverages Yotpo for reviews and loyalty, Zendesk Chat for customer support, and GovX ID for exclusive offers. They utilize Google Analytics 4, Google Analytics (Universal), Google Tag Manager, and Shopify Web Pixel for comprehensive tracking.

STATE Bags is a direct-to-consumer brand selling backpacks, totes, and bags for the whole family. The store attracts an estimated 750k monthly visitors and utilizes a robust marketing stack including Klaviyo, Postscript SMS, and Yotpo Loyalty for customer engagement.

Glamnetic is a leading beauty brand specializing in magnetic lashes and liners, press-on nails, and makeup accessories, attracting 1M-5M monthly visitors. Founded in 2017 and built on Shopify Plus, Glamnetic leverages Klaviyo for email marketing, Gorgias Chat for customer support, and comprehensive tracking via Google Analytics 4, Google Ads, and Snapchat Pixel for data-driven growth.

Ceremonia is a clean haircare brand rooted in Latinx heritage, attracting an estimated 750k monthly visitors. The Shopify store utilizes Klaviyo for email marketing, Meta Pixel for ad tracking, and a custom Fabric theme to showcase its products.

Roxy is a leading women's surfwear and swimwear brand with 1M-5M monthly visitors, offering active lifestyle apparel for beach-focused customers. Their Shopify Plus store features enterprise-level optimization with Klaviyo for email marketing, Yotpo Reviews for social proof, and comprehensive tracking through Meta Pixel, Google Analytics 4, and Google Tag Manager. The store leverages popular apps like Attentive for SMS marketing, Gorgias Chat for customer support, and Shop Pay for streamlined checkout.

Belfield Music is a leading Australian retailer of musical instruments, pro audio equipment, and accessories, attracting 1M-5M monthly visitors. Powered by Shopify Plus, their store leverages Yotpo Reviews and Loyalty, Klaviyo for email marketing, and Tidio Chat for customer support. They utilize a comprehensive tracking setup with Meta Pixel, Google Analytics 4, Google Ads, and Google Tag Manager for data-driven optimization.

Smart & Sexy is an affordable lingerie and swimwear brand with an estimated 750k monthly visitors. The store uses a robust marketing stack including Klaviyo, Attentive, and 8 tracking pixels for performance.

Limlim fashion accessories is a fast-growing Shopify Plus brand with 200K-1M monthly visitors and 2M Instagram followers. They offer jewelry, bags, and lifestyle products through a fully optimized store using Yotpo Reviews, Shop Pay, and enterprise tracking with Google Analytics and Shopify Web Pixel.