App and pixel filters turn public storefront technology into prospecting segments.
App filters
| Filter | Best for |
|---|
| Has App | Find stores where StoreInspect detected a visible app signal. |
| Excludes App | Find stores where StoreInspect did not detect a specific app. |
- Stores using Klaviyo but missing a visible reviews app.
- Stores using a competitor app.
- Stores missing a subscription, loyalty, UGC, reviews, or attribution layer.
Pixel filters
| Filter | Best for |
|---|
| Has Pixel | Find stores with visible tracking or advertising pixels. |
| Excludes Pixel | Find stores missing a visible tracking signal. |
- Stores with Meta Pixel and TikTok Pixel for paid-media research.
- Stores with analytics tags but no visible lifecycle marketing app.
- Stores missing a conversion or attribution signal.
Ad spend caveat
StoreInspect does not show exact ad spend. Public data can indicate advertising readiness, but it cannot reliably reveal how much a company spends.
Proxy signals include:
- Meta Pixel, TikTok Pixel, Google Ads, and analytics pixels.
- Public active-ad signals when available.
- Traffic tier, revenue tier, Shopify Plus, app stack, and contact roles.
Backend-only apps or private integrations may not expose storefront signals. A missing detection is a research clue, not absolute proof.
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