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App and pixel filters turn public storefront technology into prospecting segments.

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App filters

Examples:
  • Stores using Klaviyo but missing a visible reviews app.
  • Stores using a competitor app.
  • Stores missing a subscription, loyalty, UGC, reviews, or attribution layer.

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Pixel filters

Examples:
  • Stores with Meta Pixel and TikTok Pixel for paid-media research.
  • Stores with analytics tags but no visible lifecycle marketing app.
  • Stores missing a conversion or attribution signal.

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Ad spend caveat

StoreInspect does not show exact ad spend. Public data can indicate advertising readiness, but it cannot reliably reveal how much a company spends. Proxy signals include:
  • Meta Pixel, TikTok Pixel, Google Ads, and analytics pixels.
  • Public active-ad signals when available.
  • Traffic tier, revenue tier, Shopify Plus, app stack, and contact roles.
Backend-only apps or private integrations may not expose storefront signals. A missing detection is a research clue, not absolute proof.