Blueland

Blueland offers eco-friendly cleaning products for the home via a custom Shopify theme. Key apps include Klaviyo for email marketing, Gorgias Chat for support, OneTrust for privacy compliance, and Elevar for analytics, paired with 5 pixels (TikTok, Google Ads, GTM, Pinterest, Microsoft) and enterprise signals. Estimated at 750k monthly visitors, it leverages strong social followings totaling 659K across Instagram, Facebook, and TikTok.

As one of the most successful Shopify stores in the home & garden space, Blueland has built a comprehensive ecommerce operation that leverages advanced marketing technology and conversion optimization strategies. Their tech stack includes 4 specialized apps working together to deliver personalized shopping experiences, streamlined checkout flows, and sophisticated post-purchase engagement. The store's implementation of 5 tracking pixels enables precise attribution and retargeting across major advertising platforms including Meta, Google, and TikTok.