Top Home & Garden Shopify Stores
Analyze the tech stack, themes, and marketing strategies of the world's leading home & garden brands.
Stores
41
Products
28,061
Grove Collaborative
πΊπΈgrove.co
Grove Collaborative is an online retailer specializing in eco-friendly home and personal care products. They offer a range of sustainable cleaning supplies, personal care items, and greens-based supplements.
Arhaus
πΊπΈarhaus.com
Arhaus offers premium furniture and home decor, crafted with sustainable materials and artisanal techniques. Founded in 1986 and headquartered in Boston Heights, they focus on quality and design.
2segypt
2segypt.com
2segypt offers a wide selection of Egyptian-made home decor, accessories, and unique gifts. Founded in 2019, the store features handcrafted items that bring the beauty of Egyptian artistry to your home.
Aroma360
πΊπΈaroma360.no
Aroma360 is a leading provider of premium scent diffusers and fragrance oils for both residential and commercial environments, attracting 1M-5M monthly visitors. Founded in 2005, their Shopify Plus store leverages advanced marketing automation with Klaviyo and loyalty programs through LoyaltyLion, enhanced by comprehensive tracking via Google Analytics 4 and Google Ads.
The Citizenry
πΊπΈthe-citizenry.com
The Citizenry offers handcrafted home decor and furniture sourced directly from global artisans. With 1M-5M monthly visitors and a strong social presence of over 500k followers on Instagram, they've established a significant online presence. Their Shopify Plus store utilizes key apps like Attentive and Shop Pay, along with robust tracking through Google Analytics 4, Google Ads, and Meta Pixel.
The Sill
πΊπΈthesill.com
The Sill is a leading online retailer specializing in houseplants, stylish planters, and essential soil supplies, making indoor gardening accessible to everyone. With 1M-5M monthly visitors and a strong social media presence (717k+ Instagram followers), The Sill leverages Shopify Plus and a robust tech stack, including Klaviyo for email marketing, Gorgias for customer support, and comprehensive tracking via Google Analytics 4 and Meta Pixel.
Ferm Living - COM
π©π°fermliving.com
Ferm Living is a leading Scandinavian home decor and furniture brand known for minimalist, geometric designs. With 1M-5M monthly visitors, their Shopify Plus store leverages Klaviyo for email marketing and a robust tracking setup including Google Analytics, Meta Pixel, and Microsoft Ads for comprehensive performance analysis. Founded in 2007, Ferm Living offers a curated selection of stylish home goods.
Beddy's
πΊπΈbeddys.com
Beddy's is a popular home & garden brand specializing in innovative zippered bedding sets that simplify bed-making. With 1M-5M monthly visitors and a strong social presence of 613k+ Instagram followers, Beddy's leverages Shopify Plus and key apps like Klaviyo, Gorgias Chat, and Afterpay to enhance the customer experience and streamline operations. Their robust tracking setup includes Meta Pixel, Google Analytics 4, and Google Ads for comprehensive data analysis.
Bed Threads
π¦πΊbedthreads.com.au
Bed Threads is a leading Australian home & garden brand specializing in 100% organic linen bedding and decor. With 1M-5M monthly visitors and a strong social presence (553k+ Instagram followers), they leverage Shopify Plus and a robust tech stack including Okendo Reviews, Klaviyo for email marketing, and Gorgias Chat for customer support. Their tracking setup includes Meta Pixel, TikTok Pixel, and Google Analytics 4.
Dusk
π¬π§dusk.com
Dusk is a leading home fragrance retailer, offering affordable candles, diffusers, and wax melts to 1M-5M monthly visitors. Founded in 1998 and leveraging Shopify Plus, Dusk enhances customer experience with Yotpo & Judge.me reviews, Swym Wishlist, Klarna, and LoyaltyLion. Their robust tracking setup includes Meta, TikTok, and Google pixels, ensuring data-driven optimization.
HexClad
πΊπΈhexclad.com
HexClad is a premium cookware brand with an estimated 3M monthly visitors, leveraging a robust tech stack with Klaviyo for email marketing and Junip for reviews. The store utilizes advanced tracking with 9 pixels, including Meta and GA4, and employs conversion tools like Rebuy for upselling.
Ooni Limited
π¬π§ooni.com
Ooni is a leading brand in home pizza ovens, attracting an estimated 3M monthly visitors. The Shopify store utilizes a custom UWP FW4 theme and integrates key apps like Yotpo Reviews and Klarna for enhanced customer experience.
Jonathanadler
πΊπΈjonathanadler.com
Jonathan Adler is a leading modern home decor, furniture, and lighting retailer, attracting 1M-5M monthly visitors. Founded in 1998, their Shopify Plus store leverages a robust tech stack including Yotpo Reviews & Loyalty, Klaviyo for email marketing, and comprehensive tracking via Google Analytics 4 and Meta Pixel. With nearly 1 million Instagram followers, they showcase a strong brand presence and enterprise-level e-commerce optimization.
Al Rugaib Furniture
alrugaibfurniture.com
Al Rugaib Furniture is a leading Saudi furniture retailer offering a wide selection of home, office, and outdoor furniture and decor. With 1M-5M monthly visitors and a strong social presence of over 900k followers on Instagram, they provide a comprehensive shopping experience. Powered by Shopify Plus, their store utilizes key apps like Judge.me Reviews, Klaviyo, and LimeSpot, alongside robust tracking with Google Analytics and Meta Pixel.
Luluandgeorgia
πΊπΈluluandgeorgia.com
Lulu and Georgia is a leading online retailer specializing in rugs, furniture, and home decor for modern and contemporary interiors. With 1M-5M monthly visitors and a strong social presence of 1M Instagram followers, they offer a curated selection of stylish pieces. Their Shopify Plus store leverages a robust tech stack including Klaviyo for email marketing, Algolia for search, and comprehensive tracking via Google Analytics and Google Tag Manager.
Mcgeeandco
πΊπΈmcgeeandco.com
Mcgeeandco is a premium home decor and furniture retailer known for its minimalist and functional aesthetic. With 1M-5M monthly visitors and a strong social media presence (2M followers on Instagram), they offer a curated selection of high-quality pieces. Their Shopify Plus store leverages a robust tech stack, including Okendo Reviews, Klaviyo for email marketing, and comprehensive tracking via Google Analytics 4 and Meta Pixel.
Carawayhome
πΊπΈcarawayhome.com
Caraway is a direct-to-consumer brand selling ceramic non-stick cookware. The site is built on a custom Shopify theme and leverages a lean 3-app stack for reviews, SMS marketing, and analytics.
Ruggable
πΊπΈruggable.com
Ruggable is a Shopify store selling machine-washable rugs and area rugs, attracting an estimated 3M monthly visitors. It utilizes Klaviyo for email marketing, Postscript for SMS, and a robust tracking stack including Meta, TikTok, and Google Analytics 4 pixels.
Brooklinen
πΊπΈbrooklinen.com
Brooklinen is a premium DTC bedding brand with 267 products and 1M+ monthly visitors. Built on Shopify's free Dawn theme with heavy customizations, they use enterprise apps like Dynamic Yield for personalization, Gladly for customer support, and GTM managing multi-platform ads across Meta, Google, TikTok, Snapchat, and Bing.
Blueland
πΊπΈblueland.com
Blueland offers eco-friendly cleaning products for the home via a custom Shopify theme. Key apps include Klaviyo for email marketing, Gorgias Chat for support, OneTrust for privacy compliance, and Elevar for analytics, paired with 5 pixels (TikTok, Google Ads, GTM, Pinterest, Microsoft) and enterprise signals. Estimated at 750k monthly visitors, it leverages strong social followings totaling 659K across Instagram, Facebook, and TikTok.
Fellow
πΊπΈfellowproducts.com
Fellow is a premium coffee equipment brand with an estimated 750k monthly visitors. The store uses Klaviyo and Attentive for marketing, and has a robust analytics setup with 7 pixels including Meta and Google Ads.
Tushy
πΊπΈhellotushy.com
TUSHY is a modern bidet company with an estimated 750k monthly visitors. The store uses a custom Focal theme and a robust tech stack including Klaviyo, Okendo Reviews, and 10 tracked pixels for advanced marketing.
Otherland
πΊπΈotherland.com
Otherland is a direct-to-consumer home fragrance brand selling scented candles and diffusers. With an estimated 750k monthly visitors, the store utilizes a robust tech stack including Klaviyo for email marketing, Judge.me for reviews, and Gorgias for customer support, all running on a custom Shopify theme.
Cozy Earth
πΊπΈcozyearth.com
Cozy Earth is a premium bedding and loungewear brand with an estimated 750k monthly visitors. The store leverages a robust tech stack including Klaviyo, Attentive, and Okendo Reviews, all managed via Google Tag Manager for advanced tracking.
Hedley & Bennett
πΊπΈhedleyandbennett.com
Hedley & Bennett is a culinary lifestyle brand known for premium aprons and kitchen gear, attracting an estimated 750k monthly visitors. The store uses a custom Shopify theme with Okendo Reviews, Klaviyo, and Gorgias Chat, plus a robust tracking stack including Google Analytics 4 and TikTok Pixel.
Canopy
πΊπΈgetcanopy.co
Canopy is a Shopify store for humidifiers, shower heads, and diffusers. Estimated monthly traffic is ~750k visitors. The store uses Klaviyo for email marketing and Superfiliate for influencer programs, all managed via Google Tag Manager.
Lalo
πΊπΈmeetlalo.com
Lalo is a direct-to-consumer brand selling modern baby and toddler gear, attracting an estimated 750k monthly visitors. The store utilizes a robust marketing stack including Klaviyo, Yotpo, and Postscript, all managed via Google Tag Manager.
Sunday Citizen
πΊπΈsundaycitizen.co
Sunday Citizen is a luxury bedding and loungewear brand with an estimated 750k monthly visitors. The store uses a robust tech stack including Klaviyo, Attentive, and Yotpo for retention, and employs advanced tracking with 6 pixels including Meta and GA4.
Branch
πΊπΈbranchfurniture.com
Branch is a Shopify store with an estimated 750k monthly visitors, specializing in ergonomic office furniture. It utilizes a custom theme and integrates marketing platforms like Klaviyo and Attentive, supported by a comprehensive analytics stack including Google Analytics 4 and Meta Pixel.
Pura
πΊπΈpura.com
Pura is a smart home fragrance brand with an estimated 750k monthly visitors. Their Shopify store uses a custom theme and integrates advanced tracking pixels including Meta, TikTok, and GA4 for data-driven marketing.
Parachutehome
πΊπΈparachutehome.com
Parachute Home specializes in premium bedding, bath linens, decor, and home essentials with ~368 products across ~93 collections. The store draws an estimated 750k monthly visitors, utilizing the free Dawn theme alongside an enterprise-grade tech stack: 8 apps including Yotpo Reviews, Klaviyo, Attentive, and Gorgias Chat; 8 pixels like Meta, TikTok, Google Analytics 4, and Pinterest Tag; plus GTM and Shopify Web Pixel.
Our Place
πΊπΈfromourplace.com
Our Place is a direct-to-consumer home goods brand offering essential cookware and dinnerware. The Shopify store utilizes a custom theme and integrates key marketing and conversion apps like Klaviyo, Attentive, and Yotpo. It tracks performance via Meta, TikTok, and Google Analytics 4 pixels.
Buffy
πΊπΈbuffy.co
Buffy is an eco-friendly bedding brand with an estimated 750k monthly visitors. The store uses a robust stack including Yotpo Reviews, Klaviyo, and extensive tracking pixels like Meta and TikTok for conversion optimization.
Casper Sleep
πΊπΈcasper.com
Casper is a direct-to-consumer sleep brand specializing in mattresses and bedding, attracting an estimated 750k monthly visitors. It leverages a custom Impact theme, enterprise signals, and 4 apps including Yotpo Reviews, Attentive, Shop Pay, and Elevar. The tech stack features GTM and 8 pixels like Meta Pixel, Google Analytics 4, Google Ads, and Hotjar for advanced tracking.
Floyd Home
πΊπΈfloydhome.com
Floyd is a direct-to-consumer furniture brand with an estimated 750k monthly visitors. The store uses a custom HH Floyd theme and a robust marketing stack including Klaviyo, Gorgias Chat, and extensive tracking pixels like Meta and GA4.
Great Jones
πΊπΈgreatjonesgoods.com
Great Jones is a direct-to-consumer cookware brand with an estimated 750k monthly visitors. The Shopify store uses Klaviyo for email marketing, Rebuy for personalization, and tracks performance with Google Analytics 4 and Hotjar.
Made In Cookware
πΊπΈmadeincookware.com
Made In Cookware is a DTC brand selling professional-quality cookware, with an estimated 750k monthly visitors. The store uses a custom theme and runs Google Analytics 4, Microsoft Ads, and customer service apps Gladly and Attentive.
Burrow
πΊπΈburrow.com
Burrow is a direct-to-consumer home furniture brand specializing in modular sofas with tool-free assembly. The store attracts an estimated 750k monthly visitors and utilizes a sophisticated marketing stack including 9 tracking pixels like Meta, TikTok, and Criteo, managed via Google Tag Manager.
Bearaby
πΊπΈbearaby.com
Bearaby is a direct-to-consumer home wellness brand selling sustainable, filler-free weighted blankets, with an estimated 750k monthly visitors. The store uses a robust marketing stack including Klaviyo, Attentive, and Iterable, and tracks performance with Meta, Google Analytics 4, and Microsoft Ads pixels.
Materialkitchen
πΊπΈmaterialkitchen.com
Material is a direct-to-consumer cookware brand with an estimated 350k monthly visitors. The Shopify store uses a custom Themekit template and integrates advanced apps like Klaviyo, Rebuy, and Northbeam for personalization and analytics.
Miro
πΊπΈshop.mirohome.com
Miro is a home appliance brand with an estimated 25k monthly visitors. The store uses the Empire theme and integrates Privy for email marketing and Shop Pay for accelerated checkout. It tracks user behavior with Google Analytics 4 and the Shopify Web Pixel.
Home & Garden Industry Report
Data from 41 stores
Key Trends
Premium themes lead. Home & Garden stores on Shopify favor premium themes for unique brand differentiation. Popular options include Dawn, Debut, Prestige, Release, Shapes, Split, Palo Alto, Envy, Impact, Focal, Symmetry, Showcase, Shiro, Empire, Impulse, Cornerstone, Blockshop, Broadcast, Stretch, Spark, Fabric, Horizon, Zest, Pipeline, Vantage, Ride, Turbo, Flex, Superstore, Canopy, Enterprise, Motion, Expanse, Warehouse, Brooklyn, Minimog - OS 2.0, Ella and Wokiee.
5 apps on average. The typical home & garden store uses 5 apps, with email marketing (Shop Pay) and review platforms being nearly universal among high-performers.
Mobile-first is essential. The majority of traffic to home & garden stores comes from mobile devices, driving adoption of accelerated checkout options like Shop Pay.
Common Tech Stack
Top Countries
Store Scale Distribution
Enterprise
>1M monthly visits
Mid-Market
100K - 1M visits
Growth Stage
<100K visits
Frequently Asked Questions
Common questions about home & garden stores on Shopify
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