Google Tag Manager

Google Tag Manager

Tag management system for deploying marketing and analytics tags

Category: Tag Managementโ€ขDetected on: 1,637+ Storesโ€ขAdoption: 85% of stores

Top Brands using Google Tag Manager

Showing the top 24 detected brands out of 1,637.

Knockaround logo

Knockaround

๐Ÿ‡บ๐Ÿ‡ธknockaround.com

Knockaround offers affordable and durable sunglasses and customizable eyewear, attracting 1M-5M monthly visitors. Founded in 2002, this Shopify Plus store leverages Re:amaze for customer support and LoyaltyLion for loyalty programs. Their tech stack includes robust tracking with Google Analytics 4, Google Ads, and Meta Pixel for comprehensive marketing analysis.

100k Visits
Re:amaze
Afterpay
GovX ID
Levelone GmbH & Co. KG logo

Levelone GmbH & Co. KG

๐Ÿ‡ฉ๐Ÿ‡ชlevelonefashion.com

Levelone GmbH & Co. KG is a popular online fashion retailer attracting 1M-5M monthly visitors. Powered by Shopify Plus, they leverage a robust tech stack including Judge.me Reviews, Klaviyo for email marketing, and comprehensive tracking via Meta Pixel, TikTok Pixel, and Google Analytics 4, ensuring a data-driven approach to customer engagement and growth.

100k Visits
Judge.me
Klaviyo
Wishlist King
Turquoise & Co logo

Turquoise & Co

๐Ÿ‡บ๐Ÿ‡ธturquoiseandco.com

Turquoise & Co is a leading online retailer specializing in authentic turquoise jewelry and accessories, including rings, necklaces, and bracelets. With a substantial online presence, attracting 5M-20M monthly visitors and boasting 2.0M Instagram followers, Turquoise & Co leverages the Shopify Plus platform and utilizes Shop Pay and Growave to enhance the customer experience. Their tracking setup includes Meta Pixel, Shopify Web Pixel, Google Tag Manager, and Google Ads for comprehensive marketing analysis.

10M Visits
Shop Pay
Growave
Mane logo

Mane

๐Ÿ‡บ๐Ÿ‡ธheymane.com

Mane is a beauty brand specializing in haircare products and styling tools for textured hair, attracting 200K-1M monthly visitors. Their Shopify Plus store leverages enterprise tech including Yotpo Reviews, Attentive, Klarna, and Shop Pay, with comprehensive tracking via Meta Pixel, Google Analytics 4, Hotjar, and Shopify Web Pixel. With 562k Instagram followers, Mane demonstrates strong social presence and sophisticated e-commerce optimization.

500k Visits
Yotpo Reviews
Attentive
Klarna
Nomad logo

Nomad

๐Ÿ‡บ๐Ÿ‡ธnomadgoods.com

Nomad Goods is a premium leather and tech accessories brand for mobile professionals, attracting 50K-200K monthly visitors. Built on Shopify Plus with a fully custom theme, they leverage enterprise tools including Gorgias Chat for support, Elevar for analytics, and multi-platform tracking via TikTok Pixel, GA4, GTM, and Pinterest Tag. Their strong social presence includes 561k Instagram followers.

100k Visits
Gorgias Chat
Elevar
Grimfrost logo

Grimfrost

๐Ÿ‡ฌ๐Ÿ‡งgrimfrost.com

Grimfrost is a leading online retailer offering authentic Viking-inspired jewelry, clothing, and accessories for history buffs and reenactors. With 1M-5M monthly visitors and a strong social media presence (210k+ Instagram followers), Grimfrost leverages Shopify Plus and a robust tech stack including Klaviyo for email marketing, Gorgias for customer support, and Yotpo for reviews and loyalty programs. They utilize comprehensive tracking with Google Analytics 4, Google Ads, and Meta Pixel.

500k Visits
Yotpo Reviews
Klaviyo
Gorgias Chat
Ally Fashion logo

Ally Fashion

๐Ÿ‡ฆ๐Ÿ‡บallyfashion.com

Ally Fashion is a leading Australian women's fashion retailer, offering trendy clothing, accessories, and footwear for everyday style. With 1M-5M monthly visitors and a strong presence on Instagram (214k+ followers), Ally Fashion leverages a robust Shopify Plus setup. Their tech stack includes Klaviyo for email marketing, Gorgias Chat for customer support, and comprehensive tracking via Google Analytics 4, Meta Pixel, and other pixels.

100k Visits
Yotpo Reviews
Klaviyo
Gorgias Chat
Daily Harvest logo

Daily Harvest

๐Ÿ‡บ๐Ÿ‡ธdaily-harvest.com

Daily Harvest is a plant-based food subscription service offering frozen smoothies, bowls, and meals delivered directly to customers. With 50K-200K monthly visitors and 558k Instagram followers, they operate on Shopify Plus with enterprise-level tech including Klaviyo for email marketing, Meta Pixel, Google Analytics 4, and Google Tag Manager for comprehensive tracking.

100k Visits
Klaviyo
Shop Pay
Littledata
Suspicious Antwerp logo

Suspicious Antwerp

๐ŸŒsuspiciousantwerp.com

Suspicious Antwerp is a curated fashion brand offering minimalist clothing and accessories with a focus on sustainable materials and timeless design. Reaching 1M-5M monthly visitors, their Shopify Plus store leverages Gorgias Chat for customer support and comprehensive analytics via Google Analytics 4, Hotjar, Microsoft Clarity, and Google Tag Manager. Founded in 2016, they have a strong Instagram presence with 440k followers.

100k Visits
Gorgias Chat
Paul Valentine logo

Paul Valentine

๐Ÿ‡ฉ๐Ÿ‡ชpaul-valentine.com

Paul Valentine is a minimalist jewelry brand offering high-quality, timeless designs for everyday wear. With 200K-1M monthly visitors and 555k Instagram followers, they operate on Shopify Plus with a robust tech stack including Klaviyo for email marketing, Shop Pay for checkout, and Elevar for analytics. Their comprehensive tracking setup spans Meta Pixel, TikTok Pixel, Pinterest Tag, Snapchat Pixel, and Google Analytics 4.

500k Visits
Klaviyo
Shop Pay
Elevar
Rogue + Wolf logo

Rogue + Wolf

๐Ÿ‡ฌ๐Ÿ‡งrogueandwolf.com

Rogue + Wolf is a vegan leather handbag and accessories brand for conscious consumers, attracting 50K-200K monthly visitors. Their Shopify Plus store leverages enterprise tools including Klaviyo for email marketing, Loox Reviews for social proof, and comprehensive tracking via Meta Pixel, Google Analytics 4, and Google Tag Manager. With 555k Instagram followers, they combine ethical fashion with sophisticated e-commerce technology.

100k Visits
Loox
Klaviyo
Shop Pay
Woodcraft logo

Woodcraft

๐Ÿ‡บ๐Ÿ‡ธwoodcraft.com

Woodcraft Supply, founded in 1928, is a leading provider of woodworking tools, supplies, and hardwoods, attracting 1M-5M monthly visitors. Leveraging Shopify Plus, they enhance the customer experience with apps like Reviews.io and Shop Pay, while utilizing Meta Pixel, Google Analytics 4, and Google Tag Manager for comprehensive tracking and marketing optimization.

100k Visits
Reviews.io
Shop Pay
Elevar
Goldammer logo

Goldammer

๐Ÿ‡ฉ๐Ÿ‡ชgoldammer.me

Goldammer is a premium leather goods brand offering minimalist accessories for modern professionals. With 50K-200K monthly visitors and 555k Instagram followers, they've established a strong presence in the fashion market. Their Shopify Plus store leverages enterprise tools including Klaviyo for email marketing, Wishlist King for customer engagement, and comprehensive tracking through Google Analytics 4, Google Tag Manager, and Klaviyo pixels.

100k Visits
Klaviyo
Wishlist King
Shop Pay
DraftKings logo

DraftKings

๐Ÿ‡บ๐Ÿ‡ธshopdraftkings.com

DraftKings is a leading online platform for sports betting, daily fantasy sports, and casino gaming, attracting 1M-5M monthly visitors. Built on Shopify Plus, shopdraftkings.com leverages a robust tech stack including Shop Pay and Rebuy to enhance user experience and drive conversions. Their marketing and analytics are powered by Meta Pixel, Snapchat Pixel, Google Analytics 4, Universal Analytics, and Microsoft Clarity.

100k Visits
Shop Pay
Rebuy
Talking Threads Global logo

Talking Threads Global

shop.talkingthreads.in

Talking Threads Global is a premium Indian ethnic wear and contemporary fashion retailer for women and men, attracting 1M-5M monthly visitors. Their Shopify Plus store utilizes Judge.me Reviews, Mailchimp for email marketing, and Swym Wishlist for enhanced customer experience. They employ a robust tracking setup with Meta Pixel, Pinterest Tag, Google Analytics 4, Universal Analytics, and Microsoft Clarity for comprehensive data analysis.

500k Visits
Judge.me
Mailchimp
Swym Wishlist
King Ice logo

King Ice

๐Ÿ‡บ๐Ÿ‡ธkingice.com

King Ice is a leading hip-hop jewelry retailer, offering diamond chains, grillz, and watches to over 1M monthly visitors. Founded in 2006 and built on Shopify Plus, King Ice leverages a robust tech stack including Judge.me for reviews, Gorgias for customer support, and advanced tracking via Google Analytics 4 and Meta Pixel. With over 600k Instagram followers, they showcase a strong brand presence and enterprise-level optimization.

500k Visits
Judge.me
Mailchimp
Gorgias Chat
Youtooz logo

Youtooz

๐Ÿ‡จ๐Ÿ‡ฆyoutooz.com

Youtooz is the leading online retailer for collectible vinyl figures featuring internet personalities, memes, and pop culture icons. With 5M-20M monthly visitors and a strong social media presence of 1.5M+ followers on Instagram, Youtooz leverages Shopify Plus and utilizes Klaviyo for email marketing to engage its dedicated fanbase. They use a robust tracking setup with Google Analytics 4, Meta Pixel, and Snapchat Pixel.

10M Visits
Klaviyo
Shop Pay
Northbeam
Manebรญ logo

Manebรญ

๐Ÿ‡ฎ๐Ÿ‡นmanebi.com

Manebรญ is a premium Italian fashion brand offering sophisticated leather goods and accessories, attracting 1M-5M monthly visitors. Founded in 2007, they leverage Shopify Plus with a robust tech stack including Klaviyo for email marketing, Gorgias Chat for customer support, and comprehensive tracking via Google Analytics 4, Google Ads, and Meta Pixel. Their 524k+ Instagram followers showcase their strong brand presence.

500k Visits
Klaviyo
Gorgias Chat
Swym Wishlist
Hot Miami Styles logo

Hot Miami Styles

๐Ÿ‡บ๐Ÿ‡ธhotmiamistyles.com

Hot Miami Styles is a trendy women's fashion retailer offering clothing and swimwear for fashion-forward shoppers. With 200K-1M monthly visitors, 3M Instagram followers, and enterprise-level Shopify Plus infrastructure, they leverage Klaviyo for email marketing, Smile.io for loyalty, and comprehensive tracking via Google Analytics 4, GTM, and multiple pixels.

500k Visits
Klaviyo
Mailchimp
Smile.io Loyalty
Pier 1 logo

Pier 1

๐Ÿ‡บ๐Ÿ‡ธpier1.com

Pier 1 is a well-established retailer specializing in home decor, furniture, and unique gifts, attracting 5M-20M monthly visitors. Operating on Shopify Plus, they leverage a robust tech stack including Junip Reviews for social proof, Gorgias Chat for customer support, and comprehensive tracking via Google Analytics 4, Google Ads, and Meta Pixel. This setup highlights their commitment to an optimized online shopping experience.

500k Visits
Gorgias Chat
Shop Pay
Specialty Food Source logo

Specialty Food Source

specialtyfoodsource.com

Specialty Food Source is a gourmet food retailer offering artisanal ingredients and unique culinary products to over 20M monthly visitors. Built on Shopify Plus, they leverage Seal Subscriptions, Gorgias Chat, and Shop Pay to enhance customer experience. Their robust tracking setup includes Meta Pixel, Google Analytics 4, and Google Tag Manager for comprehensive data analysis and marketing optimization.

25k Visits
Seal Subscriptions
Gorgias Chat
Shop Pay
Nsync Store logo

Nsync Store

๐Ÿ‡บ๐Ÿ‡ธnsync.com

NSYNC is the official merchandise and collectibles store for the iconic boy band, attracting 50K-200K monthly visitors. The Shopify Plus store leverages enterprise tools including Meta Pixel, Google Analytics 4, and Microsoft Ads for comprehensive tracking. With 1.8M Instagram followers and apps like Privy and Shop Pay, NSYNC delivers a premium fan experience through their optimized e-commerce platform.

100k Visits
Privy
Shop Pay
Tiger Mist USA logo

Tiger Mist USA

๐Ÿ‡บ๐Ÿ‡ธtigermist.com

Tiger Mist USA is a trendy women's fashion retailer offering affordable apparel and accessories. With 200K-1M monthly visitors and 1.7M Instagram followers, they operate on Shopify Plus with enterprise-level tech including Klaviyo for email marketing, Gorgias Chat for support, and comprehensive tracking via Meta Pixel, TikTok Pixel, and Google Analytics. Their store features advanced apps like Riskified for fraud prevention and Swym Wishlist for enhanced shopping experience.

500k Visits
Klaviyo
Gorgias Chat
Swym Wishlist
Lola + The Boys logo

Lola + The Boys

๐Ÿ‡บ๐Ÿ‡ธlolaandtheboys.com

Lola + The Boys is a trendy children's clothing and accessories brand based in Chicago, catering to fashion-forward kids. With 1M-5M monthly visitors and a strong Instagram presence (257k+ followers), they leverage Shopify Plus and a robust tech stack including Yotpo Reviews, Klaviyo, Attentive, and comprehensive tracking via Google Analytics 4, Google Tag Manager, and Meta Pixel.

500k Visits
Yotpo Reviews
Klaviyo
Attentive

Google Tag Manager Insights

Usage statistics across 1,637+ stores

Updated May 2026

Stores by Scale

Enterprise
10%
Mid-Market
84%
Growth
7%

What It Tracks

Tag ManagementNo-Code DeploymentPreview ModeTriggers & VariablesVersion ControlTemplate Gallery

About Google Tag Manager

Google Tag Manager (GTM) is a tag management system that allows you to deploy and manage marketing tags on your Shopify store without modifying code. It serves as a container for all your tracking pixels, making it easier to add, update, and remove tags without developer involvement. GTM supports triggers and variables for precise control over when and where tags fire, ensuring accurate data collection. For Shopify stores, GTM simplifies the implementation of complex tracking setups involving multiple pixels and custom events. It includes a preview mode for testing changes before publishing, reducing the risk of tracking errors. GTM also improves site performance by loading tags asynchronously and providing control over tag loading order.

Official links:View Documentation

Frequently Asked Questions

Common questions about Google Tag Manager

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