What theme does OLAPLEX Inc use?

OLAPLEX Inc uses a custom theme called "Olaplex Theme".

What apps does OLAPLEX Inc use on Shopify?

OLAPLEX Inc uses 5 apps including Klaviyo, Attentive, Swym Wishlist and more.

What tracking pixels does OLAPLEX Inc have?

OLAPLEX Inc has 5 tracking pixels active for advertising and analytics.

OLAPLEX Inc

Olaplex's Shopify store attracts an estimated 10M monthly visitors and utilizes a robust tech stack including Klaviyo, Attentive, and Klarna.

🇺🇸 United StatesOther500k/mo210 productsEst. 2013Shopify Plus

Quick Answers

Software Platform

olaplex.com runs on Shopify Plus. StoreInspect detected its theme, storefront apps, tracking pixels, and traffic signals from public Shopify storefront data.

Apps Detected

OLAPLEX Inc uses 5 detected Shopify apps, including Klaviyo, Attentive, Swym Wishlist, and more.

Traffic

Estimated monthly visits: 500k. Use this as a directional tier for prospecting, not an exact revenue or traffic claim.

Contacts

StoreInspect found 22 contacts connected to OLAPLEX Inc. Emails stay hidden until unlocked in the dashboard.

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Store Overview

Olaplex's Shopify store attracts an estimated 10M monthly visitors and utilizes a robust tech stack including Klaviyo, Attentive, and Klarna. The site is built on a custom Olaplex Theme and is heavily instrumented with Google Analytics 4 and multiple ad pixels for enterprise-level tracking.

OLAPLEX Inc is a top other store on Shopify. They use 5 apps to run their store, from email marketing to reviews to analytics. 5 tracking pixels help them measure ad performance on Meta, Google, and TikTok.

Custom Olaplex Theme indicates a high-investment, brand-specific design.Enterprise-grade tracking with 5 pixels, including GA4, Google Ads, and Microsoft Ads.Strong social proof with ~4.8M total followers across Instagram, Facebook, and TikTok.Utilizes top-tier marketing and conversion apps like Klaviyo, Attentive, and Shop Pay.Lean product catalog (~22 products) focused on core, high-margin haircare items.

Traffic & Growth

Brand search interest over the last 6 months.

500k

Estimated monthly visits

Theme

Olaplex ThemeCustom

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Tech Stack

5 apps detected

KlaviyoEmail & SMS Marketing

The #1 email & SMS platform for Shopify stores

AttentiveEmail & SMS Marketing

Enterprise SMS and email marketing platform

Swym WishlistWishlist

Full-featured wishlist with sharing and alerts

KlarnaPayment & Checkout

Global buy now, pay later payment solution

Shop PayPayment & Checkout

Shopify's accelerated checkout with installments

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Tracking Pixels

5 detected

Common Questions

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Snapshot

100Score

Products

210

Collections

341

Price Range

$1 – $409

Avg Price

$73

Apps

Pixels

Revenue

$X.XM

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Brand Presence

HQ: Santa Monica, CA

Founded: 2013

Employees: 174

Advertising

76 active Meta ads View TikTok Creative Center

Team Contacts

22 found

Co-Founder

•••@olaplex.com

Director, International Retail Sales

•••@olaplex.com

+20 more contacts

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