Shop Pay

Shop Pay

Shopify's accelerated checkout with installments

Category: Payment & Checkoutβ€’Detected on: 45,000+ Storesβ€’Market Share: 72% in Fashion
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Top Brands using Shop Pay

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Glossier logo

Glossier

πŸ‡ΊπŸ‡Έwww.glossier.com

Glossier is a prominent beauty brand on Shopify with an estimated 10M monthly visitors driven by 4.5M+ social followers. It uses a custom Glossier theme, 6 apps like Yotpo Reviews, Klaviyo, and Gorgias Chat, plus 8 pixels including Meta, TikTok, Google Analytics 4, and Snapchat. Enterprise signals and GTM highlight its scalable, high-performance setup.

10M Visits
Yotpo Reviews
Klaviyo
Gorgias Chat
Death Wish Coffee logo

Death Wish Coffee

πŸ‡ΊπŸ‡Έwww.deathwishcoffee.com

Death Wish Coffee is the #1 organic and fair trade coffee brand, founded in 2012 and headquartered in Saratoga Springs, NY. With an estimated 750k monthly visitors driven by 1M+ social followers, it powers its Shopify store with the free Dawn theme and 7 apps including Klaviyo for email marketing, Gorgias Chat for support, and Rebuy for personalization. The tech stack features 5 pixels like Meta Pixel, Google Analytics 4, Google Ads, and GTM for robust tracking.

750k Visits
Klaviyo
Gorgias Chat
Smile.io Loyalty
Liquid Death logo

Liquid Death

πŸ‡ΊπŸ‡Έliquiddeath.com

Liquid Death is a rebellious canned water and beverage brand with a heavy metal aesthetic, selling ~350 products across ~15 collections. The store draws an estimated 10M monthly visitors, leveraging a custom Liquid Death theme, enterprise signals, GTM, 5 pixels (Meta, GA4, etc.), and 6 apps including Klaviyo for email marketing, Smile.io for loyalty, and Rebuy for personalization.

10M Visits
Klaviyo
Smile.io Loyalty
Shop Pay
Ridge logo

Ridge

πŸ‡ΊπŸ‡Έridgewallet.eu

Ridge offers minimalist wallets and everyday carry essentials via its EU Shopify store, attracting an estimated 750k monthly visitors fueled by 845K social followers. The site leverages a custom 'The Ridge' theme, 6 apps including Klaviyo for email marketing, Klarna payments, and Northbeam attribution, plus 9 pixels like Meta, Google Analytics 4, Snapchat, and Criteo managed via GTM. Enterprise signals confirm advanced optimization with a lean ~10 products across ~26 collections.

750k Visits
Klaviyo
Klarna
Shop Pay
Parachute Home logo

Parachute Home

πŸ‡ΊπŸ‡Έparachutehome.com

Parachute Home specializes in premium bedding, bath linens, decor, and home essentials with ~368 products across ~93 collections. The store draws an estimated 750k monthly visitors, utilizing the free Dawn theme alongside an enterprise-grade tech stack: 8 apps including Yotpo Reviews, Klaviyo, Attentive, and Gorgias Chat; 8 pixels like Meta, TikTok, Google Analytics 4, and Pinterest Tag; plus GTM and Shopify Web Pixel.

750k Visits
Yotpo Reviews
Klaviyo
Attentive
Alphalete logo

Alphalete

πŸ‡ΊπŸ‡Έalphaleteathletics.com

Alphalete offers premium workout clothes and athleisure, attracting an estimated 3M monthly visitors fueled by 1.3M social followers. The store runs on a custom Release theme with enterprise signals, 6 apps including Klaviyo, Attentive, Swym Wishlist, Yotpo Loyalty, and Back in Stock, plus 5 pixels like Meta, Google Analytics 4, and GTM. It features ~41 products across ~35 collections.

3M Visits
Klaviyo
Attentive
Swym Wishlist
Knix logo

Knix

πŸ‡¨πŸ‡¦knix.com

Knix specializes in comfortable wireless bras, seamless underwear, and leakproof intimates for women. With an estimated 750k monthly visitors driven by 967K social followers, it runs a sophisticated Shopify store using the custom Knix theme (v2.1.3), 7 apps like Yotpo Reviews, Klaviyo, and Attentive, plus 8 pixels including Meta, TikTok, Google Analytics 4, and Hotjar. Enterprise signals, GTM, and ~26 products across 51 collections highlight its optimized, high-scale setup.

750k Visits
Yotpo Reviews
Klaviyo
Attentive
Casper logo

Casper

πŸ‡ΊπŸ‡Έcasper.com

Casper is a direct-to-consumer sleep brand specializing in mattresses and bedding, attracting an estimated 750k monthly visitors. It leverages a custom Impact theme, enterprise signals, and 4 apps including Yotpo Reviews, Attentive, Shop Pay, and Elevar. The tech stack features GTM and 8 pixels like Meta Pixel, Google Analytics 4, Google Ads, and Hotjar for advanced tracking.

750k Visits
Yotpo Reviews
Attentive
Shop Pay
Alo Yoga logo

Alo Yoga

πŸ‡ΊπŸ‡Έwww.aloyoga.com

Alo Yoga is a premium athleisure brand specializing in yoga leggings, apparel, and accessories for studio-to-street wear. The store draws ~10M monthly visitors, powered by a efficient tech stack with just 3 apps (Attentive, Shop Pay, Back in Stock) and 6 pixels including Meta, Google Analytics via GTM, Snapchat, Bing, and Shopify Web Pixel. Enterprise signals and a custom theme highlight its high-scale optimization.

10M Visits
Attentive
Shop Pay
Back in Stock
ColourPop logo

ColourPop

πŸ‡ΊπŸ‡Έcolourpop.com

ColourPop is a leading direct-to-consumer beauty brand offering affordable, trend-driven cosmetics with an estimated 10M monthly visitors fueled by 11.6M social followers. The store leverages a custom Colourpop theme, enterprise signals, and 7 apps including Klaviyo and Attentive for marketing, Gorgias Chat for support, and Klarna for payments. It features robust tracking with Google Analytics 4, Google Ads pixels, and Google Tag Manager.

10M Visits
Klaviyo
Attentive
Gorgias Chat
Rothy's logo

Rothy's

πŸ‡ΊπŸ‡Έrothys.com

Rothy's offers sustainable, washable shoes and bags made from recycled materials via a Shopify store with an estimated 750k monthly visitors. It features a custom DNA theme, enterprise signals, and an efficient stack of 6 apps like Yotpo Reviews and Swym Wishlist. Tracking includes 7 pixels (Meta, TikTok, GA4, Google Ads) managed via GTM.

750k Visits
Yotpo Reviews
Swym Wishlist
Gladly
Taylor Stitch logo

Taylor Stitch

πŸ‡ΊπŸ‡Έwww.taylorstitch.com

Taylor Stitch offers classic men's clothing via Shopify, attracting ~750k monthly visitors. The store runs on a custom Taylor Stitch Retail Web theme with enterprise signals, 7 apps like Yotpo Reviews, Stamped.io, Klaviyo, and Gorgias Chat, plus 7 pixels including Meta Pixel, Google Analytics 4, and Google Tag Manager.

750k Visits
Yotpo Reviews
Stamped.io
Klaviyo

Commonly Paired With

Shop Pay Insights

Usage statistics across 45,000+ stores

Updated Dec 2025

Install Growth (6 months)

Jun
Jul
Aug
Sep
Oct
Nov
+11%growth in 6 months

Most Popular In

Key Features

One-tap checkoutSaved payment infoShop Pay InstallmentsCarbon-neutral shippingPackage trackingFraud protectionMobile optimizedBuyer identity verification

About Shop Pay

Shop Pay is Shopify's accelerated checkout solution that allows customers to save their payment and shipping information for faster checkouts. With Shop Pay Installments, customers can also split purchases into 4 interest-free payments, increasing conversion rates and average order value while providing a seamless branded checkout experience.

Pricing: Free (built into Shopify)

Frequently Asked Questions

Common questions about Shop Pay

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