Viktor & Rolf

Viktor & Rolf

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Viktor & Rolf is a luxury fashion and fragrance brand with 200K-1M monthly visitors, known for avant-garde designs and conceptual runway collections.

🇳🇱 NetherlandsFashion500k/mo492 productsEst. 1989Shopify Plus

Store Overview

Viktor & Rolf is a luxury fashion and fragrance brand with 200K-1M monthly visitors, known for avant-garde designs and conceptual runway collections. Their Shopify Plus store leverages enterprise-grade technology including Klaviyo for email marketing, Swym Wishlist for customer engagement, and comprehensive tracking with Meta Pixel, Google Analytics 4, and Google Tag Manager. With 840k Instagram followers, they combine high-fashion prestige with sophisticated e-commerce optimization.

Viktor & Rolf is a top fashion store on Shopify. They use 3 apps to run their store, from email marketing to reviews to analytics. 10 tracking pixels help them measure ad performance on Meta, Google, and TikTok.

Founded in 1989Based in AmsterdamShopify PlusUses Klaviyo840k Instagram followers

Traffic & Growth

Brand search interest over the last 6 months.

500k

Estimated monthly visits

Theme

Not Selling ThemeCustom
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Tech Stack

3 apps detected

Tracking Pixels

10 detected
Meta PixelGoogle Analytics 4Shopify Web PixelGoogle Tag ManagerGoogle AdsKlaviyoVimeoMouseflowGoogle Merchant CenterPinterest Tag

Common Questions

Snapshot

100Score
Products
492
Collections
41
Apps
3
Pixels
10
Revenue
$X.XM

Brand Presence

HQ: Amsterdam
Founded: 1989

Team Contacts

14 found

CEO

•••@viktor-rolf.com

Head of Design

•••@viktor-rolf.com

+12 more contacts

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