Mouseflow

Milk Makeup is a leading beauty brand offering vegan and cruelty-free makeup and skincare products, attracting 5M-20M monthly visitors. Built on Shopify Plus, their store utilizes a robust tech stack including Yotpo Reviews & Loyalty, Klaviyo for email marketing, and Gorgias Chat for customer support. They leverage comprehensive tracking with Google Analytics 4, Hotjar, and Pinterest Tag.

Refy is a rapidly growing beauty brand offering vegan and cruelty-free makeup and skincare for a minimalist routine, attracting 5M-20M monthly visitors. Built on Shopify Plus, Refy leverages a robust tech stack including Klaviyo for email marketing, Gorgias for customer support, and Yotpo for reviews and loyalty programs. Their sophisticated tracking setup includes Meta Pixel, TikTok Pixel, and Google Analytics 4.

Cotopaxi is an outdoor gear brand with an estimated 750k monthly visitors. The site uses Klarna for payments, Dynamic Yield for personalization, and a robust tracking stack including Google Analytics 4, TikTok Pixel, and Microsoft Ads.

Kotn is a sustainable clothing and home decor brand with an estimated 750k monthly visitors. The store uses a custom theme and a lean tech stack featuring Klaviyo for email marketing and Gorgias Chat for customer support.