Data Articles

31 guides and insights on data for Shopify store research.

February 26, 2026

Shopify Tech Stack by Growth Stage: What 120,017 Stores Install at Every Traffic Tier

We mapped 120,017 Shopify stores to 5 growth stages and tracked which apps, themes, and pixels they adopt at each level. Original data, no recycled stats.

February 26, 2026

Shopify Tech Stack by Growth Stage: What 120,017 Stores Install at Every Traffic Tier

We mapped 120,017 Shopify stores to 5 growth stages and tracked which apps, themes, and pixels they adopt at each level. Original data, no recycled stats.

February 25, 2026

Best Shopify Popup Apps in 2026 [191,742-Store Study]

We scanned 191,742 Shopify stores to find which popup apps they actually use. 95% have none. Here's what the other 5% run, by niche, traffic tier, and store size.

February 23, 2026

How Many Shopify Stores Are There in 2026? [183,417-Store Analysis]

We analyzed 183,417 Shopify stores to break down what the ecosystem actually looks like: by country, niche, traffic, apps, themes, and Shopify Plus adoption.

February 21, 2026

Best Shopify Loyalty Apps in 2026 [162,165-Store Study]

We scanned 162,165 Shopify stores to find which loyalty apps they actually use. 93% have none. Smile.io leads with 63% market share. Full data breakdown inside.

February 20, 2026

Best Shopify Customer Support Apps in 2026 [153,867-Store Study]

We analyzed 153,867 Shopify stores to find which customer support apps they actually use. 94% have none. Here's who runs what, by niche and store size.

February 20, 2026

Best Shopify Subscription Apps in 2026 [154,065-Store Study]

We scanned 154,065 Shopify stores to find which subscription apps they use. 98% have none. Food & Beverage leads adoption at 5.6%. Here's the full breakdown.

February 18, 2026

Best Shopify Upsell & Cross-Sell Apps in 2026 [143,239-Store Study]

We analyzed 143,239 Shopify stores and found 98% have no upsell app. Here's what the other 2% actually run, ranked by real install data, not affiliate deals.

February 17, 2026

Best Shopify Review Apps in 2026 [143,224-Store Study]

We analyzed 143,224 Shopify stores to find which review apps they actually use. 79% have none. Here's what the other 21% run, ranked by real adoption data.

February 16, 2026

Best Shopify Email Marketing Apps in 2026 [143,198-Store Study]

We analyzed 143,198 Shopify stores to find which email marketing apps they actually use. 62% have none. Here's what the other 38% run, by niche and size.

February 13, 2026

Most Popular Shopify Themes in 2026 [143,211-Store Data Study]

We analyzed 143,211 Shopify stores to find the most popular themes. Dawn leads at 12%, but 27K stores still run deprecated themes.

February 11, 2026

How Much Do Shopify Stores Make? [133,894-Store Data Study]

The $5,583/month average is wrong. We pulled data from 133,894 Shopify stores to see what they really make, broken down by traffic tier, niche, and tech stack.

February 10, 2026

Shopify Facebook Ads: Who's Actually Running Meta Ads (and Who's Not) [2,375-Store Study]

We analyzed Meta Ad Library data for 2,375 Shopify stores. Only 22.5% run Facebook ads. See what separates advertisers from non-advertisers.

February 09, 2026

Shopify Tech Stack: What Successful Stores Actually Run [120,017-Store Study]

We analyzed 120,017 Shopify stores to see what apps, themes, and pixels they actually use. Real data on tech stacks by niche, traffic tier, and store size - not opinions.

February 07, 2026

How to Detect What Pixels a Shopify Store Is Using [108,292-Store Study]

5 free methods to detect tracking pixels on any Shopify store. Our 108,292-store study reveals pixel adoption rates, what each pixel stack signals about marketing maturity, and the gaps worth exploiting.

February 06, 2026

Best Shopify Competitor Research Tools in 2026 [100,922-Store Study]

We tested 12 Shopify competitor research tools against 100,922 stores. Honest ratings, budget tiers, and the signals that predict success.

February 05, 2026

How to Sell to Shopify Stores [91,694-Store Study + Pitch Scripts]

Learn how to sell services to Shopify stores with data-backed strategies. Our 91,694-store study reveals what they buy, who to contact, and scripts that convert cold leads into paying clients.

February 04, 2026

How to Buy a Shopify Store [91,694-Store Due Diligence Guide]

Learn how to buy a Shopify store with data-backed due diligence. Our 91,694-store study reveals red flags and the signals that predict real value.

February 03, 2026

How to Value a Shopify Store [83,258-Store Study + Formulas]

Learn how to value a Shopify store using SDE multiples and tech stack signals. Original data from 83,258 stores reveals which factors actually predict store value.

February 02, 2026

Shopify CRO Checklist: How to Increase Conversion Rate [68,903-Store Study]

A data-backed Shopify conversion rate optimization checklist. We analyzed 68,903 stores to reveal what high-converting stores do differently, with benchmarks by traffic tier and industry.

January 31, 2026

How to Build a Shopify Client List for Your Agency [7 Methods + 52K Store Data]

Learn 7 proven methods to build a qualified Shopify client list. Original data from 52,000+ stores reveals which methods work, time/cost tradeoffs, and how to find stores that can actually afford your services.

January 28, 2026

How to Identify Shopify Plus Stores [44,369-Store Study + 7 Detection Methods]

Learn how to detect Shopify Plus stores for B2B prospecting. We analyzed 44,369 stores and found Plus merchants have 2.4x more apps and 2x higher lead scores. Includes 7 detection methods with code snippets.

January 25, 2026

How to Check Shopify Store Traffic [7 Methods + 23,619-Store Study]

Learn 7 ways to estimate any Shopify store's traffic. We analyzed 23,619 stores to find which signals predict traffic tier. Free methods included.

January 24, 2026

How to Spy on Competitor Facebook & TikTok Ads [2026 Guide]

Free methods to find competitor ads on Facebook and TikTok. We analyzed 4,898 stores to show what successful advertisers actually look like - and how to spot winning ads.

January 23, 2026

Best Shopify Niches in 2026 [23,619-Store Data Study]

We analyzed 23,619 Shopify stores to find which niches actually perform. Ranked by app investment, ad spend, and retention signals - not opinions.

January 22, 2026

How to Find Winning Products in 2026 [23,619-Store Study]

We analyzed 23,619 Shopify stores to find what winning product sellers actually do. 8 research methods, validation frameworks, and the tech stacks that correlate with success.

January 16, 2026

How to Tell if a Shopify Store is Dropshipping [Research Study]

We tested 14 detection methods on known dropshipping stores. Here's what actually works, what doesn't, and why the dropship/brand line is blurrier than you think.

January 13, 2026

Best Shopify Spy Tools in 2026 [Honest Guide + 4,898-Store Data]

We compared 10 Shopify spy tools and analyzed 4,898 stores to find what actually works. Honest accuracy expectations, real user ratings, and the signals that matter.

January 12, 2026

How to Check Shopify Store Revenue [7 Methods + 4,898-Store Study]

Learn 7 ways to estimate any Shopify store's revenue. Original data from 4,898 stores reveals which signals actually predict revenue. Free methods included.

January 10, 2026

How to Find Shopify Clients for Your Agency [8,993-Store Study]

We analyzed 8,993 Shopify stores to find where agencies should look for clients. See which stores need your services, what gaps to target, and how to reach decision-makers.

January 07, 2026

How to Analyze Shopify Competitors [2026 Data Study]

Learn exactly what to look for when analyzing Shopify competitors. Original data from 4,898 stores reveals what separates successful stores from the rest.

December 31, 2025

What Apps Do Top Shopify Stores Use? [500-Store Analysis]

We analyzed 500+ Shopify stores to see what apps successful brands use. Real data on Klaviyo, reviews, analytics, and more.