What theme does Carawayhome use?

Carawayhome uses a custom theme called "Custom".

What apps does Carawayhome use on Shopify?

Carawayhome uses 3 apps including Okendo Reviews, Postscript SMS, Northbeam.

What tracking pixels does Carawayhome have?

Carawayhome has 5 tracking pixels active for advertising and analytics.

Carawayhome

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Caraway is a direct-to-consumer brand selling ceramic non-stick cookware.

Home & Garden500k/moEst. 2017Shopify Plus

Store Overview

Caraway is a direct-to-consumer brand selling ceramic non-stick cookware. The site is built on a custom Shopify theme and leverages a lean 3-app stack for reviews, SMS marketing, and analytics.

Carawayhome is a top home & garden store on Shopify. They use 3 apps to run their store, from email marketing to reviews to analytics. 5 tracking pixels help them measure ad performance on Meta, Google, and TikTok.

Custom Shopify theme for a premium, brand-centric user experienceLean 3-app stack indicates a highly optimized, custom-built tech foundationAdvanced tracking with 5 pixels, including TikTok and Google Ads for conversion optimizationStrong social proof with over 1.1M followers across Instagram and TikTokUses Okendo for reviews and Postscript for SMS, a common combination for DTC brands

Traffic & Growth

Brand search interest over the last 6 months.

500k

Estimated monthly visits

Theme

CustomCustom

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Tech Stack

3 apps detected

Okendo ReviewsReviews & Ratings

Customer reviews with rich attributes and media

Postscript SMSEmail & SMS Marketing

SMS marketing platform for Shopify brands

NorthbeamAnalytics & Attribution

Marketing intelligence and attribution platform

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Tracking Pixels

5 detected

Common Questions

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Snapshot

95Score

Apps

Pixels

Revenue

$X.XM

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Brand Presence

HQ: New York, NY

Founded: 2017

Employees: 50

Advertising

View Facebook Ad Library View TikTok Creative Center

Team Contacts

27 found

Founder & CEO

•••@carawayhome.com

Influencer Manager, Content Partnerships

•••@carawayhome.com

+25 more contacts

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