What theme does De Purelei use?

De Purelei uses a custom theme called "PURELEI".

What apps does De Purelei use on Shopify?

De Purelei uses 4 apps including Nosto, LoyaltyLion, Tapcart and more.

What tracking pixels does De Purelei have?

De Purelei has 13 tracking pixels active for advertising and analytics.

De Purelei

De Purelei is a Philadelphia-based jewelry and accessories brand offering trendy, affordable pieces for fashion-forward consumers.

🇩🇪 GermanyJewelry500k/mo3,896 productsShopify Plus

Store Overview

De Purelei is a Philadelphia-based jewelry and accessories brand offering trendy, affordable pieces for fashion-forward consumers. With 200K-1M monthly visitors and 869k Instagram followers, they leverage Shopify Plus with enterprise tech stack including Nosto for personalization, LoyaltyLion for rewards, and Okendo Reviews for social proof. Their comprehensive tracking setup includes Meta Pixel, TikTok Pixel, Twitter Pixel, and Google Analytics 4.

De Purelei is a top jewelry store on Shopify. They use 4 apps to run their store, from email marketing to reviews to analytics. 13 tracking pixels help them measure ad performance on Meta, Google, and TikTok.

Philadelphia-based jewelry and accessories brandShopify Plus enterprise store200K-1M monthly visitors869k Instagram followersUses Nosto, LoyaltyLion, Okendo Reviews