Mini Materials
Mini Materials is a niche hobby brand selling miniature building materials and DIY kits for collectors.
Store Overview
Mini Materials is a niche hobby brand selling miniature building materials and DIY kits for collectors. With 5M-20M monthly visitors, they operate on Shopify Plus with a robust tech stack including Klaviyo for email marketing, Attentive for SMS, and comprehensive tracking via Google Analytics 4, Google Tag Manager, and Google Ads. Their Instagram following of 83k showcases strong social engagement.
Mini Materials is a top hobby store on Shopify. They use 4 apps to run their store, from email marketing to reviews to analytics. 7 tracking pixels help them measure ad performance on Meta, Google, and TikTok.
Traffic & Growth
Brand search interest over the last 6 months.
Estimated monthly visits
Theme
Tech Stack
4 apps detected
The #1 email & SMS platform for Shopify stores
Enterprise SMS and email marketing platform
Military and first responder verification discounts
Shopify's accelerated checkout with installments
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Tracking Pixels
6 detected
Common Questions
Snapshot
Brand Presence
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