Fabric
FreeBy Shopify
Versatile modern storefront with bold casual appeal
Stunning Stores built on Fabric
View all stores βAfends
π¦πΊafends.com
Afends is a leading Australian fashion brand specializing in hemp-based apparel and accessories for men and women. With 1M-5M monthly visitors, Afends leverages a robust Shopify Plus setup, utilizing Klaviyo for email marketing and Gorgias Chat for customer support. Their advanced tracking includes Meta Pixel, Google Analytics 4, and Google Tag Manager for comprehensive data analysis.
Ceremonia
πΊπΈceremonia.com
Ceremonia is a clean haircare brand rooted in Latinx heritage, attracting an estimated 750k monthly visitors. The Shopify store utilizes Klaviyo for email marketing, Meta Pixel for ad tracking, and a custom Fabric theme to showcase its products.
Bittersweet
πΊπΈbittersweetnow.com
Bittersweet is a contemporary women's fashion brand offering clothing and accessories with a feminine aesthetic. With 50K-200K monthly visitors, 2M Instagram followers, and enterprise-level Shopify Plus infrastructure, they leverage advanced tech including Mailchimp for email marketing, Yotpo Loyalty for customer retention, and comprehensive pixel tracking across Meta, Google Analytics, and TikTok.
Waygear
wayteamshop.com
Waygear is a premium outdoor gear and adventure equipment retailer with 50K-200K monthly visitors. Built on Shopify Plus with a fully custom theme, they leverage enterprise tools including Mailchimp for email marketing and Meta Pixel for ad tracking. Their massive Instagram following of 2.0M showcases their strong brand presence in the outdoor adventure space.
Fabric Intelligence
Performance & usage insights from 4+ stores
Performance Scores
Mobile Speed
PageSpeed Insights
Desktop Speed
PageSpeed Insights
SEO Structure
Schema & Markup
Popular Styles (Presets)
Apps Often Paired With Fabric
Pixels Often Paired With Fabric
Key Features
About Fabric
Fabric is a free Shopify theme from the Horizon collection, offering a versatile, modern storefront with bold, casual appeal. Featuring product-forward design with edge-to-edge grids and large swatches, Fabric adapts to various product categories while maintaining a contemporary aesthetic.
Free from Shopify
Official Shopify theme with ongoing updates and full support included.
Frequently Asked Questions
Common questions about Fabric
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