Top Travel & Luggage Shopify Stores

Analyze the tech stack, themes, and marketing strategies of the world's leading travel & luggage brands.

Stores

6

Products

6,383

Rumpler logo

Rumpler

🇺🇸rumpl.com

Rumpl is a Shopify store with an estimated 750k monthly visitors, specializing in high-performance blankets for outdoor adventures. The site uses a custom theme and a robust tech stack including Klaviyo, Rebuy, and 9 tracking pixels for advanced marketing.

500k Visits
Klaviyo
Gorgias Chat
Klarna
Stoney Clover Lane logo

Stoney Clover Lane

🇺🇸stoneycloverlane.com

Stoney Clover Lane is a direct-to-consumer fashion brand specializing in personalized bags and travel accessories. The store utilizes a robust marketing stack with Klaviyo and Attentive, and employs Nosto for personalization. It is built on a custom Shopify theme with extensive app integrations.

500k Visits
Klaviyo
Attentive
Gorgias Chat
Béis logo

Béis

🇺🇸beistravel.com

BÉIS Travel is a direct-to-consumer brand selling luggage, bags, and travel accessories. The Shopify store attracts an estimated 3 million monthly visitors and utilizes a robust tech stack including Yotpo for reviews and loyalty, Klaviyo for email marketing, and Nosto for personalization.

500k Visits
Yotpo Reviews
Klaviyo
Attentive
Calpak logo

Calpak

🇺🇸calpaktravel.com

CALPAK is a travel gear brand specializing in luggage, backpacks, and accessories. The Shopify store utilizes an enterprise-level tech stack including Klaviyo and Attentive for marketing, Yotpo for reviews and loyalty, and Gorgias for customer support. It's built on a custom theme and leverages advanced tracking pixels like Google Analytics 4 and Northbeam.

100k Visits
Yotpo Reviews
Klaviyo
Attentive
Away logo

Away

🇺🇸awaytravel.com

Away is a direct-to-consumer travel brand founded in 2016, attracting an estimated 3M monthly visitors. The store uses a custom theme with Klaviyo for email marketing and a full suite of Google and Microsoft advertising pixels for advanced tracking.

500k Visits
Klaviyo
Wishlist King
Shop Pay
Hollandkaart logo

Hollandkaart

hollandkaart.nl

Hollandkaart is a leading online retailer specializing in maps, atlases, and travel guides for the Netherlands and Europe. With 200K-1M monthly visitors and 2M Instagram followers, they operate on Shopify Plus with advanced tracking through Shopify Web Pixel and Pinterest Tag. Their store leverages various apps and enterprise-level optimization to serve travel enthusiasts.

100k Visits
Showing 1-6 of 6 stores

Travel & Luggage Industry Report

Data from 6 stores

Updated Apr 2026

Theme Distribution

Custom
100%

Key Trends

Premium themes lead. Travel & Luggage stores on Shopify favor premium themes for unique brand differentiation. Popular options include Dawn, Debut, Prestige, Release, Shapes, Split, Palo Alto, Envy, Impact, Focal, Symmetry, Showcase, Shiro, Empire, Impulse, Cornerstone, Blockshop, Broadcast, Stretch, Spark, Fabric, Horizon, Zest, Pipeline, Vantage, Ride, Turbo, Flex, Superstore, Canopy, Enterprise, Motion, Expanse, Warehouse, Brooklyn, Minimal, Narrative, Simple, Supply, Venture, Boundless, Minimog - OS 2.0, Ella, Wokiee, Stiletto, Reformation, Fashionopolism, Combine, Refresh, Colorblock, Sense, Craft, Publisher, Crave, Studio, Trade, Taste, Pitch, Atelier, Origin, Essence, Swipe, Modular, District, Pursuit, Luxe, Sunrise, Ignite, Capital, Ascent, Sahara, Eurus, Volume, Starlite, ShowTime, Concept, Electro, Master, Icon, Be Yours, Xtra, Mr Parker and Expression.

7 apps on average. The typical travel & luggage store uses 7 apps, with email marketing (Klaviyo) and review platforms being nearly universal among high-performers.

Mobile-first is essential. The majority of traffic to travel & luggage stores comes from mobile devices, driving adoption of accelerated checkout options like Shop Pay.

Top Countries

🇺🇸United States
67%
🇺🇸Germany
17%
🌍Other
16%

Store Scale Distribution

Enterprise

>1M monthly visits

0%

Mid-Market

100K - 1M visits

100%

Growth Stage

<100K visits

0%

Frequently Asked Questions

Common questions about travel & luggage stores on Shopify

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