Afterpay

Afterpay

Buy now, pay later payment solution

Category: Payment & Checkoutโ€ขDetected on: 43+ Storesโ€ขMarket Share: 65% in Fashion
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Top Brands using Afterpay

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Steve Madden logo

Steve Madden

๐Ÿ‡บ๐Ÿ‡ธstevemadden.com

Steve Madden is a leading fashion retailer with an estimated 10M+ monthly visitors. The store runs a sophisticated tech stack including Yotpo Reviews, Attentive, and Gorgias Chat. It leverages multiple pixels for advanced advertising and analytics.

10M Visits
Yotpo Reviews
Attentive
Gorgias Chat
Tecovas logo

Tecovas

๐Ÿ‡บ๐Ÿ‡ธtecovas.com

Tecovas is a direct-to-consumer western wear brand specializing in handcrafted cowboy boots and apparel for the whole family. With an estimated 750k monthly visitors, the store utilizes a robust tech stack including Attentive for SMS marketing and Afterpay for flexible payments. The site is built on a custom Shopify theme and leverages Google Analytics 4 for data-driven insights.

750k Visits
Attentive
Afterpay
Gladly
Buck Mason logo

Buck Mason

๐Ÿ‡บ๐Ÿ‡ธbuckmason.com

Buck Mason is a fashion brand founded in 2013, headquartered in Venice, California. Estimated monthly traffic is around 750k visitors, supported by a strong social media presence of ~317k followers. The store uses a custom theme and integrates key apps like Klaviyo and Afterpay, with a robust tracking stack including Meta, TikTok, and Google Analytics 4 pixels via Google Tag Manager.

750k Visits
Klaviyo
Afterpay
Gladly
Dagne Dover logo

Dagne Dover

๐Ÿ‡บ๐Ÿ‡ธdagnedover.com

Dagne Dover is a direct-to-consumer fashion brand specializing in functional work and travel bags. The store leverages a robust marketing stack with Klaviyo and Yotpo, and an analytics setup including Google Analytics 4 and multiple pixels for enterprise-level tracking.

750k Visits
Yotpo Reviews
Klaviyo
Swym Wishlist
Act+Acre logo

Act+Acre

๐Ÿ‡บ๐Ÿ‡ธactandacre.com

Act & Acre is a direct-to-consumer beauty brand specializing in hair and skin care products. Estimated monthly traffic is around 750k visitors, driven by a strong social media presence of over 237k followers. The store utilizes a robust tech stack including Klaviyo for email marketing, multiple chat solutions like Gorgias and Zendesk, and a comprehensive set of tracking pixels including Meta, GA4, and Google Ads.

750k Visits
Klaviyo
Mailchimp
Attentive
Snuggle Me Organic logo

Snuggle Me Organic

๐Ÿ‡บ๐Ÿ‡ธsnugglemeorganic.com

Snuggle Me Organic is a specialized Shopify store for baby loungers with an estimated 3M monthly visitors. The site uses a custom Pipeline theme and integrates 8 tracking pixels including Meta, TikTok, and Google Analytics 4 alongside enterprise-level apps like Klaviyo and Rebuy.

3M Visits
Stamped.io
Klaviyo
Attentive
Dieux logo

Dieux

๐Ÿ‡บ๐Ÿ‡ธdieuxskin.com

Dieux is a direct-to-consumer skincare brand with an estimated 750k monthly visitors. The store uses a custom theme and integrates Stamped.io Reviews, Klaviyo, and Gorgias Chat for customer engagement and support.

750k Visits
Stamped.io
Klaviyo
Mailchimp
Tower28beauty logo

Tower28beauty

๐Ÿ‡บ๐Ÿ‡ธtower28beauty.com

Tower 28 Beauty is a clean, vegan, and cruelty-free makeup brand for sensitive skin. The Shopify store serves an estimated 750k monthly visitors and uses a robust marketing stack including Klaviyo, Attentive, and Meta Pixel.

750k Visits
Klaviyo
Attentive
Afterpay
Rhodeskin logo

Rhodeskin

๐Ÿ‡บ๐Ÿ‡ธrhodeskin.com

Rhode Skin, a beauty brand by Hailey Bieber, attracts an estimated 10M monthly visitors to its Shopify store. The site leverages Klaviyo for email marketing, Rebuy for AI personalization, and Postscript SMS, all tracked via Google Analytics 4 and GTM.

10M Visits
Klaviyo
Afterpay
Shop Pay
Summerfridays logo

Summerfridays

๐Ÿ‡บ๐Ÿ‡ธsummerfridays.com

Summer Fridays is a beauty brand with an estimated 3M monthly visitors, leveraging Klaviyo for email marketing and Gorgias Chat for customer support. The store uses a custom theme and integrates Shop Pay and Afterpay for streamlined checkout.

3M Visits
Klaviyo
Gorgias Chat
Afterpay
Fenty Beauty logo

Fenty Beauty

๐Ÿ‡บ๐Ÿ‡ธfentybeauty.com

Fenty Beauty by Rihanna is a pioneering beauty brand with an estimated 20M+ monthly visitors. The store leverages a robust tech stack including Klaviyo, Attentive, and Yotpo Reviews, supported by Google Analytics 4 and GTM for advanced tracking.

20M Visits
Yotpo Reviews
Klaviyo
Attentive
Ringconcierge logo

Ringconcierge

๐Ÿ‡บ๐Ÿ‡ธringconcierge.com

Ring Concierge is a direct-to-consumer fine jewelry brand with an estimated 750k monthly visitors. The store leverages a robust marketing stack including Klaviyo, Attentive, and multiple analytics pixels to drive sales and engagement.

750k Visits
Yotpo Reviews
Klaviyo
Attentive
Brooklinen logo

Brooklinen

๐Ÿ‡บ๐Ÿ‡ธbrooklinen.com

Brooklinen is a premium DTC bedding brand with 267 products and 1M+ monthly visitors. Built on Shopify's free Dawn theme with heavy customizations, they use enterprise apps like Dynamic Yield for personalization, Gladly for customer support, and GTM managing multi-platform ads across Meta, Google, TikTok, Snapchat, and Bing.

1M Visits
Yotpo Reviews
Gladly
Dynamic Yield
Oh Polly UK logo

Oh Polly UK

๐Ÿ‡ฌ๐Ÿ‡งohpolly.com

Oh Polly UK is a leading women's fashion brand specializing in bodycon dresses and curve-enhancing swimwear. With 1M-5M monthly visitors and a massive 7M+ Instagram following, they leverage a robust Shopify Plus setup. Their tech stack includes Algolia Search, Okendo Reviews, LoyaltyLion, and Afterpay, demonstrating a focus on customer experience and data-driven optimization.

3M Visits
Okendo Reviews
Swym Wishlist
Algolia
OFRA Cosmetics logo

OFRA Cosmetics

๐Ÿ‡บ๐Ÿ‡ธofracosmetics.com

OFRA Cosmetics is a professional makeup brand offering liquid lipsticks, highlighters, and eyeshadow palettes, attracting 1M-5M monthly visitors. Founded in 1998 and headquartered in Pompano Beach, they leverage Shopify Plus with a robust tech stack including Yotpo Reviews, Klaviyo for email marketing, and comprehensive tracking via Google Analytics 4, Google Ads, and Meta Pixel. With 2M Instagram followers, OFRA demonstrates significant brand presence and customer engagement.

3M Visits
Yotpo Reviews
Klaviyo
Zendesk
Juvia's Place logo

Juvia's Place

๐Ÿ‡บ๐Ÿ‡ธjuviasplace.com

Juvia's Place is a leading beauty brand renowned for its vibrant eyeshadow palettes and inclusive makeup range catering to diverse skin tones. With 1M-5M monthly visitors and a strong social media presence of 3M+ Instagram followers, Juvia's Place leverages Shopify Plus and utilizes key apps like Klaviyo, Attentive, and Afterpay to enhance customer experience and drive growth. Their robust tracking setup includes Meta Pixel, TikTok Pixel, and Google Analytics.

3M Visits
Klaviyo
Attentive
Afterpay
FactoryFast.com.au logo

FactoryFast.com.au

๐Ÿ‡ฆ๐Ÿ‡บfactoryfast.com.au

FactoryFast.com.au is a leading Australian online retailer offering a wide range of electronics, home goods, toys, and lifestyle products, attracting 1M-5M monthly visitors. Built on Shopify Plus, their store utilizes a robust tech stack including Judge.me Reviews, Omnisend, Tidio Chat, and comprehensive tracking via Google Analytics 4, Google Ads, Meta Pixel, and Microsoft Ads.

3M Visits
Judge.me
Omnisend
Tidio
Bare Minerals logo

Bare Minerals

bareminerals.com

Bare Minerals is a leading beauty brand offering mineral-based makeup and skincare products, attracting 1M-5M monthly visitors. Powered by Shopify Plus, their store utilizes Gorgias Chat for customer support, Afterpay for flexible payments, and Nosto for personalized experiences. They leverage Google Analytics 4, Google Ads, and Google Tag Manager for comprehensive data tracking and advertising optimization.

3M Visits
Gorgias Chat
Afterpay
Shop Pay
Beddy's logo

Beddy's

๐Ÿ‡บ๐Ÿ‡ธbeddys.com

Beddy's is a popular home & garden brand specializing in innovative zippered bedding sets that simplify bed-making. With 1M-5M monthly visitors and a strong social presence of 613k+ Instagram followers, Beddy's leverages Shopify Plus and key apps like Klaviyo, Gorgias Chat, and Afterpay to enhance the customer experience and streamline operations. Their robust tracking setup includes Meta Pixel, Google Analytics 4, and Google Ads for comprehensive data analysis.

3M Visits
Klaviyo
Gorgias Chat
Afterpay
Billy J logo

Billy J

๐Ÿ‡ฆ๐Ÿ‡บbillyj.com.au

Billy J is a popular Australian fashion retailer offering a curated collection of dresses, tops, and accessories for women, attracting 1M-5M monthly visitors. Built on Shopify Plus, Billy J leverages Yotpo Reviews, Klaviyo for email marketing, and comprehensive tracking via Google Analytics 4, Google Ads, and Meta Pixel for data-driven growth.

3M Visits
Yotpo Reviews
Klaviyo
Swym Wishlist
Betsey Johnson logo

Betsey Johnson

๐Ÿ‡บ๐Ÿ‡ธbetseyjohnson.com

Betsey Johnson is a vibrant fashion brand known for its whimsical and bold designs, offering dresses, handbags, and jewelry. With 1M-5M monthly visitors and a strong social media presence of 828k Instagram followers, Betsey Johnson leverages a robust Shopify Plus setup. Their tech stack includes Klaviyo for email marketing, Gorgias Chat for customer support, and comprehensive tracking via Google Analytics 4, Google Ads, and Meta Pixel.

3M Visits
Yotpo Reviews
Klaviyo
Attentive
Derma E logo

Derma E

๐Ÿ‡บ๐Ÿ‡ธdermae.com

Derma E is a clinical skincare brand offering vitamin and antioxidant-rich formulations, attracting 1M-5M monthly visitors. Founded in 2003, their Shopify Plus store leverages Yotpo Reviews, Klaviyo for email marketing, and robust tracking via Google Analytics 4, Google Tag Manager, and Meta Pixel, showcasing a sophisticated tech stack for performance and customer engagement.

3M Visits
Yotpo Reviews
Klaviyo
Attentive
Doyoueven logo

Doyoueven

๐Ÿ‡ฆ๐Ÿ‡บdoyoueven.com

Doyoueven is a premium activewear and gym apparel brand for men and women, attracting 1M-5M monthly visitors. Founded in 2012, their Shopify Plus store leverages Klaviyo for email marketing and Gorgias Chat for customer support. They utilize a robust tracking setup with Meta Pixel, Google Analytics 4, and Google Tag Manager, demonstrating a data-driven approach to growth.

3M Visits
Klaviyo
Gorgias Chat
Smile.io Loyalty
Edikted logo

Edikted

๐Ÿ‡บ๐Ÿ‡ธedikted.com

Edikted is a fast-growing online fashion retailer specializing in trendy and affordable women's apparel, including tops, bottoms, and dresses. With 1M-5M monthly visitors and over 850k Instagram followers, Edikted leverages a robust Shopify Plus setup. Their tech stack includes Yotpo Reviews, Klaviyo for email marketing, and Gorgias Chat for customer support, demonstrating a focus on customer experience and data-driven growth.

3M Visits
Yotpo Reviews
Klaviyo
Gorgias Chat
Alamour The Label logo

Alamour The Label

๐Ÿ‡ฆ๐Ÿ‡บalamourthelabel.com

Alamour The Label is a designer-inspired women's clothing retailer offering dresses, tops, and swimwear. With 1M-5M monthly visitors and nearly 500k Instagram followers, they leverage Shopify Plus for their e-commerce platform. Their tech stack includes Klaviyo for email marketing, Swym Wishlist for enhanced shopping experience, and comprehensive tracking via Meta Pixel, Google Analytics 4, and Google Ads.

3M Visits
Klaviyo
Swym Wishlist
Afterpay
6 ICE logo

6 ICE

๐Ÿ‡จ๐Ÿ‡ฆ6ixice.com

6 ICE is a leading Canadian retailer specializing in premium disposable vapes and cannabis products, attracting 1M-5M monthly visitors. Founded in 2018, they leverage Shopify Plus and a robust tech stack including Klaviyo for email marketing, Zendesk Chat for customer support, and Afterpay for flexible payments. With a strong social media presence of 1M Instagram followers, 6 ICE utilizes Meta Pixel, TikTok Pixel, and Google Analytics for comprehensive tracking.

3M Visits
Klaviyo
Zendesk
Afterpay
ILIA Beauty logo

ILIA Beauty

๐Ÿ‡บ๐Ÿ‡ธiliabeauty.com

ILIA Beauty is a clean makeup and skincare brand with an estimated 3M monthly visitors. The site runs on a custom Shopify theme with a robust stack including Klaviyo, Attentive, and Gorgias Chat, plus 7 key tracking pixels like Meta and TikTok.

3M Visits
Klaviyo
Attentive
Gorgias Chat
Chic Couture Online logo

Chic Couture Online

๐Ÿ‡บ๐Ÿ‡ธchiccoutureonline.com

Chic Couture Online is a luxury women's fashion and accessories retailer with a curated selection of high-end pieces. Reaching 1M-5M monthly visitors and boasting 2M Instagram followers, Chic Couture Online leverages Shopify Plus for its enterprise-level operations. Their tech stack includes Judge.me Reviews, Klaviyo for email marketing, and comprehensive tracking via Google Analytics 4, Google Ads, and Google Tag Manager.

3M Visits
Judge.me
Klaviyo
Afterpay
Saie logo

Saie

๐Ÿ‡บ๐Ÿ‡ธsaiehello.com

Saie is a clean makeup brand with an estimated 3M monthly visitors. The store uses a custom theme and integrates Yotpo for reviews and loyalty, alongside Klaviyo and Attentive for email marketing. It supports modern payment options like Afterpay and Shop Pay.

3M Visits
Yotpo Reviews
Klaviyo
Attentive
Kinship logo

Kinship

๐Ÿ‡บ๐Ÿ‡ธlovekinship.com

Kinship is a natural, cruelty-free skincare brand for sensitive skin, attracting an estimated 350k monthly visitors. The store uses a custom theme and a robust tech stack including Klaviyo for email marketing and Stamped.io for reviews.

350k Visits
Stamped.io
Klaviyo
Gorgias Chat
Mented Cosmetics logo

Mented Cosmetics

๐Ÿ‡บ๐Ÿ‡ธmentedcosmetics.com

Mented Cosmetics is a beauty brand focused on inclusive makeup for all skin tones, attracting an estimated 750k monthly visitors. The site runs on a custom Spark theme with a robust stack including Klaviyo, Attentive, and Stamped.io Reviews, plus 7 tracking pixels for advanced marketing.

750k Visits
Stamped.io
Klaviyo
Attentive
Red Dress logo

Red Dress

๐Ÿ‡บ๐Ÿ‡ธreddress.com

Red Dress is a popular women's clothing and accessories boutique, attracting 1M-5M monthly visitors and boasting a strong social presence with over 734k Instagram followers. Built on Shopify Plus, their store leverages a robust tech stack including Reviews.io, Klaviyo for email marketing, Attentive for SMS, and various payment and loyalty solutions like Afterpay, Shop Pay, and Yotpo Loyalty. They utilize Meta Pixel, Google Analytics 4, Google Ads, Google Tag Manager, and Shopify Web Pixel for comprehensive tracking and analytics.

3M Visits
Reviews.io
Klaviyo
Attentive
Kin Euphorics logo

Kin Euphorics

๐Ÿ‡บ๐Ÿ‡ธkineuphorics.com

Kin Euphorics is a Shopify store offering non-alcoholic alternative drinks and spirits, attracting an estimated 750k monthly visitors. The site uses a Debut theme and integrates apps like Yotpo Reviews, Klaviyo, and Afterpay, with robust tracking via Meta Pixel, Google Analytics 4, and GTM.

750k Visits
Yotpo Reviews
Okendo Reviews
Klaviyo
Bloom Nutrition logo

Bloom Nutrition

๐Ÿ‡บ๐Ÿ‡ธbloomnu.com

Bloom Nutrition is a health and wellness supplement brand for women with an estimated 3M monthly visitors. The store uses a custom Themekit template and integrates key apps like Okendo Reviews and Klaviyo for customer engagement and email marketing.

3M Visits
Okendo Reviews
Klaviyo
Attentive
Fellow logo

Fellow

๐Ÿ‡บ๐Ÿ‡ธfellowproducts.com

Fellow is a premium coffee equipment brand with an estimated 750k monthly visitors. The store uses Klaviyo and Attentive for marketing, and has a robust analytics setup with 7 pixels including Meta and Google Ads.

750k Visits
Klaviyo
Attentive
Afterpay
Fishwife logo

Fishwife

๐Ÿ‡บ๐Ÿ‡ธeatfishwife.com

Fishwife is a direct-to-consumer brand selling tinned seafood, attracting an estimated 750k monthly visitors. The store utilizes a robust tech stack including Klaviyo for email marketing, Shogun Page Builder for landing pages, and a full suite of Meta and Google tracking pixels.

750k Visits
Klaviyo
Afterpay
Superfiliate
POPFLEXยฎ logo

POPFLEXยฎ

๐Ÿ‡บ๐Ÿ‡ธpopflexactive.com

Popflex is a fashion brand with an estimated 3M monthly visitors. The store uses a paid Symmetry theme and a robust tech stack including Yotpo for reviews and loyalty, Klaviyo for email marketing, and Shop Pay for accelerated checkout.

3M Visits
Yotpo Reviews
Judge.me
Klaviyo
Bรฉis logo

Bรฉis

๐Ÿ‡บ๐Ÿ‡ธbeistravel.com

Bร‰IS Travel is a direct-to-consumer brand selling luggage, bags, and travel accessories. The Shopify store attracts an estimated 3 million monthly visitors and utilizes a robust tech stack including Yotpo for reviews and loyalty, Klaviyo for email marketing, and Nosto for personalization.

3M Visits
Yotpo Reviews
Klaviyo
Attentive
Bodega logo

Bodega

๐Ÿ‡บ๐Ÿ‡ธbdgastore.com

Bodega is a leading streetwear and sneaker boutique, offering exclusive limited-edition apparel and accessories to 1M-5M monthly visitors. Founded in 2005, bdgastore.com leverages Shopify Plus and a robust tech stack including Klaviyo, Mailchimp, Attentive for marketing, and Meta Pixel, Google Analytics 4, and Hotjar for comprehensive analytics.

3M Visits
Klaviyo
Mailchimp
Attentive
iHeartRaves logo

iHeartRaves

๐Ÿ‡บ๐Ÿ‡ธiheartraves.com

iHeartRaves is a leading online retailer for electronic music festival apparel and accessories, catering to the rave community. With 1M-5M monthly visitors and a strong social media presence (673k+ Instagram followers), iHeartRaves leverages a robust Shopify Plus setup. Their tech stack includes Klaviyo for email marketing, Gorgias Chat for customer support, and comprehensive tracking via Meta, TikTok, and Google pixels.

3M Visits
Klaviyo
Attentive
SNOWยฎ Oral Care logo

SNOWยฎ Oral Care

๐Ÿ‡บ๐Ÿ‡ธtrysnow.com

Snow is a teeth whitening brand with an estimated 10M monthly visitors. The store uses a robust tech stack including Klaviyo, Attentive, and Google Tag Manager, supported by 5 key pixels for advanced tracking.

10M Visits
Klaviyo
Attentive
Gorgias Chat
Princess Polly logo

Princess Polly

๐Ÿ‡บ๐Ÿ‡ธus.princesspolly.com

Princess Polly is a fast-fashion brand targeting Gen Z, attracting an estimated 10M monthly visitors. The store utilizes a robust enterprise tech stack featuring Nosto for personalization, Yotpo for reviews, and a full suite of conversion apps.

10M Visits
Yotpo Reviews
Klaviyo
Swym Wishlist
Bearaby logo

Bearaby

๐Ÿ‡บ๐Ÿ‡ธbearaby.com

Bearaby is a direct-to-consumer home wellness brand selling sustainable, filler-free weighted blankets, with an estimated 750k monthly visitors. The store uses a robust marketing stack including Klaviyo, Attentive, and Iterable, and tracks performance with Meta, Google Analytics 4, and Microsoft Ads pixels.

750k Visits
Stamped.io
Junip
Klaviyo
Briogeo logo

Briogeo

๐Ÿ‡บ๐Ÿ‡ธbriogeohair.com

Briogeo is a clean, natural hair care brand with an estimated 750k monthly visitors. Their Shopify store uses Yotpo Reviews for social proof, Gorgias for customer support, and Afterpay for flexible payments.

750k Visits
Yotpo Reviews
Gorgias Chat
Afterpay

Commonly Paired With

Afterpay Insights

Usage statistics across 43+ stores

Updated Jan 2026

Stores by Scale

Enterprise
68%
Mid-Market
32%
Growth
0%

Most Popular In

Key Features

4 interest-free paymentsInstant approvalNo hidden fees for customersMarketing assetsFraud protectionAnalytics dashboardMobile optimizedAbandoned cart recovery

About Afterpay

Afterpay is a leading buy now, pay later (BNPL) payment solution that allows customers to split purchases into 4 interest-free installments. By offering flexible payment options at checkout, Afterpay helps stores increase average order value, conversion rates, and attract younger shoppers who prefer payment flexibility.

Pricing: Free to install, commission per transaction

Frequently Asked Questions

Common questions about Afterpay

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