
Jeffree Star Cosmetics
The world's leading fast-fashion destination on Shopify, known for celebrity collaborations and trend-setting styles.
Store Overview
Jeffree Star Cosmetics is an influencer-founded beauty brand with 280 products and peak traffic of 3M monthly visitors. Their fully custom Shopify theme features Klaviyo for email marketing, Gorgias for support, Rebuy for AI-powered upsells, and multi-platform advertising via Meta and Google Ads.
As one of the most successful Shopify stores in the beauty space, Jeffree Star Cosmetics has built a comprehensive ecommerce operation that leverages advanced marketing technology and conversion optimization strategies. Their tech stack includes 4 specialized apps working together to deliver personalized shopping experiences, streamlined checkout flows, and sophisticated post-purchase engagement. The store's implementation of 3 tracking pixels enables precise attribution and retargeting across major advertising platforms including Meta, Google, and TikTok.
Traffic & Growth
Estimated monthly visits over the last 6 months.
Monthly visits (October)
Theme
Tech Stack
4 apps detectedPowers email campaigns and SMS marketing for makeup launches and exclusive drops.
Ecommerce helpdesk and live chat platform for customer support.
AI-powered personalization and upsell engine.
Loyalty and referral program to reward repeat customers.
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Tracking Pixels
3 detectedCommon Questions
Snapshot
Free Chrome extension β’ No signup
Brand Presence
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