What theme does Pat McGrath Labs use?

Pat McGrath Labs uses a free theme called "Dawn".

What apps does Pat McGrath Labs use on Shopify?

Pat McGrath Labs uses 6 apps including Yotpo Reviews, Klaviyo, Gorgias Chat and more.

What tracking pixels does Pat McGrath Labs have?

Pat McGrath Labs has 8 tracking pixels active for advertising and analytics.

Pat McGrath Labs

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Pat McGrath Labs is a high-end cosmetics brand founded in 2017, attracting an estimated 10M monthly visitors.

🇺🇸 United States•👗 Beauty•📈 10M/mo•🗓️ Est. 2017

Store Overview

Pat McGrath Labs is a high-end cosmetics brand founded in 2017, attracting an estimated 10M monthly visitors. The site uses a robust tech stack including Yotpo Reviews, Klaviyo, and 9 tracking pixels like Meta Pixel and Google Analytics 4 for advanced marketing and analytics.

Pat McGrath Labs is a top beauty store on Shopify. They use 6 apps to run their store, from email marketing to reviews to analytics. 8 tracking pixels help them measure ad performance on Meta, Google, and TikTok.

Uses the free Dawn Shopify theme, customized for a premium brand experience.Integrates Yotpo for reviews and Swym Wishlist to boost customer engagement and conversions.Employs 9 pixels including Criteo and Pinterest Tag for comprehensive retargeting and ad performance tracking.Strong social proof with ~7.1M total followers across Instagram, Facebook, and TikTok.Advanced enterprise setup with Google Tag Manager and multiple ad platforms (Google Ads, Microsoft Ads).